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Center for Professional Selling

BBBD Sales Competition Winners Announced

Sept. 11, 2020

After completing a virtual Fall Top Gun Training program, Baylor’s Center for Professional Selling engaged ProSales students in the Baylor Business Business Development (BBBD) competition, a virtual experiential learning exercise focused on the pre-call planning and business development steps of the sales process.

The competition engaged 73 ProSales students who established strategies for identifying prospective buyers for COVID-19-related return-to-the-office strategies/products for office settings. Students developed pre-call plans for contacting prospects and initiating contact via telephone and email. Their goal in the process was to obtain a face-to-face meeting to discuss how the Steelcase Corporation might assist the firm with their return-to-the-office strategies in the midst of the global pandemic.



The top ten individual finishers included:

1. Josh Palermo
2. Abby Haan
3. Carter Burns
4. Victoria Whitworth
5. Paige McClelland (tie)
5. Jake Stammen (tie)
6. Kelsey Boehme (tie)
6. Kathryn Fuller (tie)
7. Rebeka Shols
8. Haley O'Connor (not pictured)

“The BBBD competition enables students to engage in the business development process by applying the strategic skills for contacting prospective buyers that we learned in the classroom. I'm pleased to have finished in first place for the BBBD competition, and I'm thankful to the Professional Selling program for its guidance in furthering my professional growth,” noted Josh Palermo, the first-place finisher in this competition.

To provide student feedback, 95 executives registered to participate as virtual judges where they accessed all competitor materials (pre-call plans, voice mails, emails) on a secure website. These business executives used standardized scoring rubrics to each assess five competitors. After completing their judging assignments, executives were able to view all of the competitors’ materials as they consider their hiring priorities. ProSales students can access competition materials now that the competition is completed. Cash prizes are awarded to top performers.

“In the midst of the global pandemic, we have continued to provide learning and development opportunities for our students in a business-as-usual fashion. Challenging students to pivot between in-person and virtual interactions builds their resilience as future executives in the business world,” said Dr. Andrea Dixon, executive director of the Center for Professional Selling.

About the Center for Professional Selling

Dedicated to excellence in sales education and based in the university's Hankamer School of Business, the Center for Professional Selling is recognized as one of the premier global information resources for the sales profession. For more information on the Center for Professional Selling, visit

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