Baylor MBA-Healthcare Team Earns “Best in Category” and “Best in Show” at Healthcare Innovation Pitch CompetitionFeb. 8, 2021
A team of MBA-Healthcare candidates represented Baylor at Trinity University's Healthcare PRISm Pitch Competition in January, bringing home "Best in Category" and "Best in Show" awards with their hospital price/quality patient empowerment tool, Lantern Health
Cherise Bridgwater, director of Accreditation and Operations in the Robbins Institute for Health Policy and Leadership, served as coach for the team, which consisted of Austin Browning, Matthew Stephens, and Bridhi Shrestha.
"The competition tested our team to rethink their approach to some of healthcare's most challenging opportunities. Utilizing an entrepreneurial focus, the team extensively learned how to tackle the issue of healthcare pricing transparency by engaging in a design-thinking and creative problem-solving framework. Not only did the students learn so much from this experience, but also, they enjoyed the journey," said Bridgwater.
The team pitched a product called Lantern Health, an online service where consumers can easily shop for healthcare services, providing complete transparency of pricing for procedures, as well as quality ratings, facility information, and direct appointment booking capabilities.
"Since the patient will know what to expect, they'll have a better overall outlook on their care and the facility that's providing it," said Browning. "When patients are confident that they made the best decision regarding their care, their trust in those providing it will only increase. As we move through this transformation in healthcare, patients want to be empowered. And the providers that come out on top will be those that are listening to what patients want."
Healthcare PRISm prompts students to explore, identify, and validate current challenges and problems in healthcare. Each team, comprised of two to four students, independently develops an innovative solution to their identified problem through human-centered thinking and creative problem solving. More details about the competition are available at the Trinity Healthcare PRISm website. Video recordings of the final round of the competition are available on YouTube.