The Founding Father Ben Franklin's "Unlikely Beginning"
Al Día News: This article about Benjamin Franklin references Franklin scholar and Chair of Management, Blaine McCormick's book, "Benjamin Franklin, America's Original Entrepreneur."
Pivot! Defining & Understanding Complete Business Change Decisions
Innovative Business at Baylor: Les Palich, Matthew Wood and Russell Browder, professors of Entrepreneurship, found three factors that lead to an entrepreneur's decision to pivot.
How Taking a Break From Technology Can Improve Your Personal and Professional Life
Thrive Global: In this piece about mobile phone addiction, research by professors of Marketing James Roberts and Meredith David on phone interaction and 'phubbing,' or 'phone snubbing,' is highlighted.
For What It’s Worth: Research Team Measures the Value of Fintech
Innovative Business at Baylor: Qinxi Wu, assistant professor of Finance, Insurance & Real Estate, led research which classified FinTech into seven categories and measured its worth.
Flourishing at Work & at Home: Overcoming a Work Stress Double Cross
Innovative Business at Baylor: Dawn Carlson, professor of Management, researches the crossover effects of work stress and family stress on both environments.
Are Mobile Phones Bad for Your Health?
Digital Journal: Discussed in this article is 2014 research by professor of Marketing James Roberts which found that as smartphone functionality increases so, too, might phone addiction.
How Green Is Your Workplace?
Innovative Business at Baylor: Kyongji Han, assistant professor of Management, researches the impact of voluntary workplace green behavior on job satisfaction.
Prosperity Gospel Believers Are Less Likely to Be Entrepreneurs, Study Finds
PsyPost: Professor of Management, Mitchell Neubert, is the co-author of Baylor University research which found that entrepreneurs who believe in the 'prosperity gospel' are not automatically successful.
Belief in the 'Prosperity Gospel' Does Not Turn People Into Successful Entrepreneurs
Phys.org: Mitchell Neubert, professor of Management, co-authored research that finds belief in the 'prosperity gospel' does not make entrepreneurs more successful.
Cracks in the Glass Ceiling: Identifying Factors Affecting Persistence and Advancement for Women in IT
Innovative Business at Baylor: Cindy Riemenschneider, professor of Information Systems, researches the factors affecting persistence and advancement of women in IT.
Belief in the ‘Prosperity Gospel’ Does Not Turn People Into Successful Entrepreneurs
Science Blog: Research co-authored by professor of Management, Mitchell Neubert, which found that belief in the 'prosperity gospel' does not equate to success for entrepreneurs, is highlighted in this article.
Belief in the ‘Prosperity Gospel’ Does Not Turn People into Successful Entrepreneurs
WACO, Texas (May 22, 2019) — Belief in the “Prosperity Gospel” — that God financially blesses faithful followers — does not turn individuals into successful entrepreneurs. But prosperity beliefs can fuel values linked to entrepreneurial thinking, such as power and achievement, according to a Baylor University study.
Waco Tribune-Herald: Baylor professors receive Outstanding Faculty Awards
May 17, 2019
Twelve Baylor University professors have been honored by their colleagues with Outstanding Faculty Awards for teaching, scholarship and contributions to the academic community for the 2018-19 academic year. Coming from faculty colleagues, the Outstanding Faculty Awards recognize the best all-around professors based on teaching capabilities, research achievement, effective community service, time spent with students, civic involvement and church involvement, including non-tenure track, tenured and tenure track faculty.
New Woman-owned Business Emphasizes Polymers with a Purpose
Citybizlist: Angela Seaman, BBA (Entrepreneurship) '92, has founded Seaman Group Plastics, which supports supply chain diversity by selling virgin and recycled resin and purchasing plastic scrap for sustainability initiatives. Owned and operated by Seaman, the company is a newly certified Woman Business Enterprise (WBE), Woman-Owned Small Business (WOSB) and Historically Underutilized Business (HUB).
In Their Own Words: Emma Ingram
Baylor Magazine: Emma Ingram, a junior marketing major from San Antonio, shares her insight exploring the meaning, importance, challenges and opportunities of upholding and cultivating Illuminate’s second pillar: the University’s commitment to Transformational Undergraduate Education.
Can You Handle a Remote Job? Researchers Explain Why Some People Are Wired for It
Inverse: Sara Perry, assistant professor of management, is quoted in this article about the positives and negatives of working from home. Perry's research has found that emotional stability and autonomy are key ingredients to successful remote work.
Baylor Recognizes Outstanding Staffers
Waco Tribune-Herald: Brianna Hensley, program manager for the Center for Professional Selling in the department of marketing, is a recipient of Baylor's Outstanding Staff Award for her outstanding service and pursuit of excellence in her work.
Tom Potts Awarded Ambassador Award from the IARFC
Tom Potts, professor of Finance in the Hankamer School of Business, was recently recognized with an Ambassador Award from the International Association of Registered Financial Consultants (IARFC).
10 Tips to Improve Your Presentation Slides
Strategic Finance Magazine: Charles Davis, professor of accounting, shares tips for accounting and finance professionals on how to create meaningful presentation slides.
Baylor Proud: Meet Baylor’s expert on employee stress & health and organizational behavior
April 18, 2019
This Baylor faculty expert feature highlights Sara Perry, Ph.D., assistant professor of management in Baylor’s Hankamer School of Business, who teaches and conducts research in management-related topics, including negotiation, employee stress and health, innovation and leadership. Perry’s research may be especially helpful to recent and soon-to-be college grads — something media around the country are picking up on. She’s been sought out as a resource for salary negotiation tips for new graduates, how to turn a hobby into a job and whether working from home is for you.
Baylor University Partners with Barron’s in Education
Baylor University has partnered with Barron’s in Education to provide Barron’s digital access for all students, faculty and staff at the University.
ProSales Team Wins 3rd Place at the 21st Annual National Collegiate Sales Competition
A ProSales team from the Hankamer School of Business won 3rd place at the 21st Annual National Collegiate Sales Competition (NCSC) at Kennesaw State University on April 1.
Trying too hard to get everyone to like you? Here's exactly when (and how) you need to
Fast Company: This article cites a study by Sara Perry, assistant professor of Management, that found that in the case of empowering leadership, power is shared between managers and subordinates. When the four key behaviors of highlighting employees' work, employee participation in decision-making, emphasizing employees' strengths, and removing bureaucratic constraints are utilized, it can reduce employee cynicism and boost productivity.
Baylor Hosts Texas SHRM Student Conference and Games
Baylor University hosted the Texas Society for Human Resource Management (SHRM) Student Conference and Games on April 12-13.
5 Tips for Managing Anxiety When You're in a Relationship
Yahoo Lifestyle: This article references a study from James Roberts, The Ben H. Williams Professor of Marketing, and Meredith David, assistant professor of marketing, about the harmful effects of technology in relationships.
Baylor Business Review: Recent Grad Profile: Rebecca Rodriguez: Fruits of the (Entrepreneurial) Spirit
Rebecca Rodriguez is more than just an employee. She’s the youngest of six kids. An aunt to eight nieces and nephews. A Christian. A first-generation college student. A graduate of Baylor University. A global technology financial analyst at ExxonMobil. “What I do is not who I am,” she said. “Whose I am defines who I am, which directly influences how I do what I do daily. Each day, there are so many opportunities to be bold and to be a light that radiates hope and the power of love. For me, this is only possible by having my feet planted on solid ground — my faith.”
Hankamer School of Business Hosts the Baylor Business Negotiation Competition
The Hankamer School of Business hosted the Baylor Business Negotiation Competition on April 12. Nine schools, including one international school, competed in this competition.
Baylor Business Student Team Wins Southwest Region’s CFA Investment Research Challenge at UTSA
A student team from the Hankamer School of Business won first place at the Southwest Region’s Chartered Financial Analyst (CFA) Investment Research Challenge which was held the last weekend of February at University of Texas - San Antonio.
Baylor Entrepreneurship Ranks 11th in the 2019 Global Entrepreneurship Research Productivity Rankings
The Department of Entrepreneurship and Corporate Innovation in the Hankamer School of Business ranked 11th in the world out of 497 schools in the recently released 2019 Global Entrepreneurship Research Productivity Rankings.
Gaineses Announce New Details of Multimedia Venture with Discovery
Waco Tribune-Herald: James Roberts, The Ben H. Williams Professor of Marketing, is quoted in this article about the Magnolia brand and Chip and Joanna Gaines' upcoming venture with Discovery Inc.
8 Productive Ways to Spend Your Breaks at Work
Your Coffee Break: Research by Emily Hunter and Cindy Wu, associate professors of Management, is referenced in this article about how to take productive breaks during the work day.
You Probably Don’t Know How Much Your Retirement Paycheck Will Be. New Technology is Working to Change that
CNBC: The work of William Reichenstein, Professor Emeritus of Investments, is cited in this article about new technology platforms that are working to help retirees understand how to turn their life savings into a steady, tax-efficient stream of income.
Why The AAF Was Doomed To Fail
Forbes: Kirk Wakefield, The Edwin W. Streetman Professor of Retail Marketing, discusses the marketing strategy of the failed American Alliance for Football.
Baylor University Honors Outstanding Staff for Service ‘Above and Beyond’
WACO, Texas (April 3, 2019) – Baylor University honored seven staff members for outstanding service and pursuit of excellence in their work with the presentation of Outstanding Staff Awards, including the BaylorPLUS Salute and inaugural Distinguished Staff Leadership Awards, during the Spring Staff Forum March 26 in the Cashion Academic Center.
What If Pro Sports Operated Like Other Businesses? 7 Ideas Teams Could Use Now
In this article, Kirk Wakefield, The Edwin W. Streetman Professor of Retail Marketing, shares seven ideas for major league sports franchises to make life better for fans.
What Chronic 'Phubbing' Can Do to Your Relationship
Rewire: Professors of Marketing James Roberts and Meredith David are cited in this article about the impact of 'phubbing' and how it can damage relationships.
Multicultural Research Has Not Kept Pace with Culture
WARC: Research by clinical professor of Marketing Tyrha M. Lindsey-Warren is discussed in this article and describes how the marketing research industry needs a TV standard that reflects the multiculturalism of the audience, the impact of the genre, the use of technology, and the influence of demographics.
The Tetris Effect, and Why You See What You Look For
Psych Central: Research by professor of Marketing James Roberts shows that materialistic people typically have more negative appraisals of their satisfaction with life, but when they reported higher levels of gratitude, the negative effects of materialism were reduced.
Hurd Mentality: Oracle CEO Explains $200 Million Giant (Podcast)
Bloomberg: Mark Hurd, CEO of Oracle and Baylor Business graduate, joins Scott Soshnick, Michael Barr and Eben Novy-Williams to discuss issues related to the business of sports.
Baylor Business Fellows Student Creates Podcast for Young Adults: “Yash & Company”
Yasanka “Yash” Chalasani, a senior Baylor Business Fellow, is sharing his interest in people and learning through his podcast “Yash & Company.”
Can Technology Cause Anxiety and Depression?
Interesting Engineering: While technology can be used to make people's lives easier, this article describes how technology can also lead to anxiety and depression, and cites a study by professor of Marketing James Roberts that heavy cell phone usage can cause negative outcomes such as increased moodiness and temperamental behavior.
Will the Big Social Security Fix Include Expansion?
Morningstar: William Reichenstein, Professor Emeritus of Investments, is quoted in this article about the possibilities of Social Security reform and its impact on retirees.
Baylor Graduate Programs Ranked in U.S. News & World Report’s 2020 Edition of Best Graduate Schools
WACO, Texas (March 12, 2019) – Baylor University graduate programs in law, business, nursing and health disciplines, education, engineering, the sciences and social sciences and humanities were among those nationally ranked in the 2020 U.S. News & World Report Best Graduate Schools rankings, released today.
The Top EMBA Programs in the US Southwest Revealed
Marketplace: The Baylor Executive MBA in Healthcare and Executive MBA programs are both ranked in the top 10 of Executive MBA Programs in the U.S. Southwest by Ivy Exec's fourth annual EMBA rankings.
The Perfect Workday Hours to Maximize Motivation
Equities: Research from associate professors of management Emily Hunter and Cindy Wu is referenced in this article about the perfect workday schedule to improve productivity.
Waco Tribune-Herald: Baylor to mark milestone of honoring Texas family businesses
Feb. 28, 2019
This fall will mark the 30th anniversary of Baylor University’s Texas Family Business of the Year Awards Program. The program recognizes multi-generational, family-owned firms whose families demonstrate a commitment to each other, to their employees, to the community and to business continuity. “It’s really a way to celebrate these family businesses,” said William J. Worthington, Ph.D., director of the Institute for Family Business in Baylor’s Hankamer School of Business. “We get so much out of it. It gives a lot of these businesses a chance to sit back and take in their own history.”
Baylor Business Team Places Second in BAHM Case Competition at Harvard
A team from Baylor’s Robbins MBA Healthcare Program won second place in the Business School Alliance for Health Management (BAHM) Annual Competition at Harvard University on February 9, 2019.
Stretch Your Retirement with this Tax-Saving Strategy
Reuters: Bill Reichenstein, Professor Emeritus of Investments, is featured in this article for his financial approach to retirement, which he shared at a recent Financial Planning Association Conference.
Religiosity Linked to Higher Charitable Giving, Unless Materialism Hinders
Mental Daily: Research by James A. Roberts, The Ben H. Williams Professor of Marketing, and Meredith David, assistant professor of marketing, finds that religiosity can drive donors to give, but when materialism enters the equation, giving decreases.
When Good Leaders Create Bad Results
Entrepreneur: This story features research by led by Matthew Quade, assistant professor of management, that found that if ethical leadership is conducted improperly, it can lead to resentment in the workplace and act as a roadblock to job performance for employees.
Get Organized and Improve Workplace Productivity
The Chronicle Herald: Research by associate professors of management Emily Hunter and Cindy Wu is referenced in this article containing tips on how employees can stay organized and increase their productivity.
Baylor Business Review: Student Profile: Nat Kinsey: And Now for My Next Number…
Although Nat Kinsey comes from a family of preachers, educators and musicians, he decided to pursue a double major in Accounting and Management Information Systems (MIS) after graduating in 2014 from Clements High School in Sugar Land, Texas. During summer 2018, Kinsey took part in the Hankamer School of Business pilot KPMG Master of Accounting with Data and Analytics Program, designed to boost data management and analytical skills. Long term, Kinsey is determined to use his education altruistically after serving on Baylor accounting mission trips in Uganda and the United Kingdom.
Baylor Accounting Partners with University High School to Serve the Waco Community through the VITA Program
Accounting students are teaming up with high-school students enrolled at University High School to offer free tax help to those in the community who need assistance in preparing tax returns.
Local Franchisees Awarded Franchisee of the Year at Annual Convention
Franchising: Baylor Business alumni Franky Burciaga and Alfonso Masso bought their own franchise directly after graduation and were recently awarded Franchisee of the Year by Restoration 1.
MLB Stars Are So Easy To Overlook, JCPenney Misses Adrian Beltre In Its Own Ad
Forbes: Kirk Wakefield, The Edwin W. Streetman Professor of Retail Marketing, discusses why Major League Baseball players do not have the same endorsement power as other professional athletes.
Study: Religious People Give More to Charity - Unless Shopping Plans Get In The Way
Study Finds: A study conducted by marketing professors Meredith David and James A. Roberts finds that religious people give more to charity than non-religious people, but if their giving delays plans to make a big purchase, they are less likely to be as generous to charitable causes.
Gap Between Corporate Earnings, Non-Financial Measures Affects Forecasting
ScienMag: A study co-authored by Bradley Lail, associate professor and chair of accounting and business law, is referenced in this article describing how the more a company's earnings diverge from its non-financial resources, the less likely it is to issue a forecast of its annual earnings.
Empowered Storytelling Geared Toward Women Is a Winning Combo for Super Bowl Ads, Baylor Expert Says
WACO, Texas (Jan. 30, 2019) – Television advertisers who have chosen to appeal to women fans and viewers during this weekend’s Super Bowl have committed their millions of dollars to a wise strategy, according to a Baylor University marketing and advertising expert.
Seven Successful Marriage Tips from Real Couples
Happy Living: Research about the dangers of cell phone addiction and the strain it can place on relationships, conducted by professors of Marketing James Roberts and Meredith David, is cited in this article about seven successful marriage tips.
This Is the Ideal Amount of Downtime You Need Per Day
Brit+Co: A study by professor of marketing James Roberts is referenced in this discussion about the ideal amount of free time a person should have in a day.
Five Ticket Trends To Watch In Sports & Entertainment In 2019
Forbes: Kirk Wakefield, the Edwin W. Streetman Professor of Retail Marketing, addresses five trends in ticket sales to watch for in 2019.
2019 Is the Year to Go Beyond Awareness and Actually Take Charge of Our Relationship With Technology
Thrive Global: A study by professors of Marketing James Roberts and Meredith Davis is referenced concerning the importance of setting boundaries in our relationship with technology.
Top Five Columns on Saving for Retirement from The Experts in 2018
The Wall Street Journal: Finance professor William Reichenstein's column about how retirees can reduce their marginal tax rates is included in The Wall Street Journal's top five most-popular expert articles of 2018.
7 Ways to Follow a Healthier Diet in 2019
Consumer Reports: Meredith David, assistant professor of Marketing, is cited in this article discussing small changes that can be made to encourage healthier eating habits.
Baylor University Team Named Regional Winner of Deloitte’s Audit Innovation Campus Challenge
The six-member student team from Baylor University was named as one of two regional winners of Deloitte’s Audit Innovation Campus Challenge (AICC). Teams representing 50 colleges and universities across the country participated in the regional competitions Nov. 15 and 16 in Atlanta, Boston, Chicago, Houston, Los Angeles and Minneapolis.
Baylor Magazine: Mastering Ethics for Work & Life
While the philosophy behind ethics may help one build a foundation on which to base decisions, when it comes to making ethical choices in a boardroom, conference room or cubicle, an understanding of ethics beyond the philosophy is only gained through experience. In Baylor's Business Ethics Case Competition, students must navigate competing priorities to determine the most ethical path forward for a company.
Why You Might Get In Cheap To The 2019 National Championship Game
Forbes: Kirk Wakefield, Executive Director of the Center for Sports Strategy & Sales at Baylor Business, writes about the analysis of championship bowl game stadium selection for college football.
Five Ticket Trends To Watch In Sports & Entertainment In 2019
Forbes: Kirk Wakefield, Executive Director of the Center for Sports Strategy & Sales at Baylor Business, penned this column about sports ticketing service trends that he believes could potentially become reality in the near future.
SEC Names Raquel Fox Director of the Office of International Affairs
SEC: Raquel Fox, who earned her master's degree in taxation and bachelor's degree from Baylor Business, has been named Director of the Office of International Affairs for The Securities and Exchange Commission.
Unhappy in the Home Office
BizEd Magazine: The focus of this article are the findings of research by Sara Perry and Emily Hunter, professors of Management, which found that for some people, working remotely incites more stress that working in an office environment.
The Individual vs. The Group: Finding Focus in Transformational Leadership
Innovative Business at Baylor: Research by Sara Perry, assistant professor of Management, finds that high group-focused leadership in conjunction with high individual-leadership focus resulted in the highest levels of helping.
Researchers Helping Researchers: How to Write a Powerful Review Paper
Innovative Business at Baylor: Dorothy Leidner, professor of Information Systems, proposes criteria to help researchers evaluate what constitutes a "good" quality research paper.
‘How much TV do you watch?’
Innovative Business at Baylor: Research by Tyrha Lindsey-Warren, clinical assistant professor of Marketing, finds that advertisers and media agencies often devalue "ethnic-media properties" by insisting on discounts or spending fewer dollars on those properties.
Follow Your Doctor’s Advice: Mental Health Status Not Impacted by Healthcare Professional Advice to Exercise, Eat Healthy
Innovative Business at Baylor: Rachel Shriver, Health Services Research PhD candidate in the Robbins Institute for Health Policy & Leadership at the Hankamer School of Business, researches whether following doctors' advice on diet or exercise has an impact on patients' reported mental health status.
Putting Action Behind Passion in Costa Rica
In August, Hannah Neel, a 2018 Baylor Business graduate, began her journey in August 2018 with World Race, a mission trip that travels to 11 countries over 11 months.
Baylor University Hosts 12th Annual National MBA Case Competition in Ethical Leadership
The 12th Annual National MBA Case Competition hosted by Baylor University’s Hankamer School of Business on November 8-9, 2018 gave students from 12 university MBA programs the opportunity to present their analyses and recommendations for ethical leadership in response to a Google Case created for the competition.
Start Up Waco: A Conversation With Greg Leman
Greg Leman, professor of Entrepreneurship, discusses the nonprofit organization Start Up Waco, of which he is founding executive director.
Baylor MBA Program Receives High Marks in Bloomberg Businessweek Rankings
Bloomberg Businessweek recently released the 2018 rankings of the best business schools in the U.S. which included the Hankamer School of Business.
Living and Working With Passion
Business Review Podcast: Is it possible to make a living and follow our passions at the same time? In this episode of the Business Review, Christine McAlister explains how to be a successful entrepreneur by doing what we love.
Finding Happiness in the Age of Technology
Business Review Podcast: Modern technology has changed the way we live — but there can be a downside. In this episode of the Business Review, Amy Blankson shows us how to not just survive, but thrive, in the digital age.
Baylor Moves Up to No. 6 Among Top 25 Undergraduate Schools for Entrepreneurship Studies
When To Buy and Sell Football Tickets
Forbes: Kirk Wakefield, The Edwin W. Streetman Professor of Retail Marketing, discusses his key findings and recommendations regarding the best times to buy and sell tickets for major sporting events.
Entrepreneurship Boosts Well-Being By Meeting Key Psychological Needs - Study
Forbes: Boris N. Nikolaev, assistant professor of entrepreneurship, contributed to a study that drew upon the self-determination theory to show how entrepreneurial work can lead to improved well-being.
Is Working From Home All It's Cracked Up To Be?
DZone: This article addresses research led by Sarah Perry, assistant professor of management, about the impact remote work has on the personal wellbeing of employees, and it provides recommendations to better manage remote workers.
NFL TV Ratings: Why People (Won't) Watch
Forbes: Kirk Wakefield, executive director of Sports Sponsorship & Sales, discusses recent changes in technology that impact TV and sports viewing culture.
Baylor's MBA Healthcare Program Joins CAHME Mentorship Circle
Baylor University’s Robbins MBA Healthcare program within Hankamer School of Business has been selected to join the inaugural group of programs in the Commission on Accreditation of Healthcare Management Education Mentorship Circle.
McBride Center to Host Texas Conference on International Business and Economics
WACO, Texas (Nov. 2, 2018) – The Baylor University McBride Center for International Studies will host the Texas Conference on International Business and Economics and a policy forum on “Trade Integration in the Americas” Monday, Nov. 5, and Tuesday, Nov. 6. The conference will be at the Paul L. Foster Campus for Business Innovation, 1621 S. Third St.
The 2018 Dale P. Jones Business Ethics Forum: Week One Panel Events
Baylor University’s Hankamer School of Business will host the 2018 Dale P. Jones Business Ethics Forum from Wednesday, Oct. 24 to Friday, Nov. 16. This year’s theme is “The Ethics of Artificial Intelligence."
Using Immigration Laws to Gauge State and Local Sentiments Around Immigrants
Perspectives on Immigration: This piece details continuing research by Van Pham, graduate program director and professor of Economics at Baylor University, and his wife, Huyen Pham, professor at Texas A&M University School of Law, which has tracked and analyzed immigration laws from 2005 to 2017.
Service Creates Opportunities
Business Review Podcast: The Information Age has connected people like never before. In this episode of the Business Review, networking expert Kelly Hoey shows how we can use our social connections to create more meaningful relationships — and in the process find greater opportunities for success.
The Taste of Unexpected Success
Business Review Podcast: Some of the greatest adventures can be found in the most unexpected places. In this episode of the Business Review, the CEO of restaurant chain Shake Shack, Randy Garutti, shares his recipe for success.
What's 'Asset Location' - and Why It's So Important
The Wall Street Journal: William Reichenstein, professor emeritus in the Hankamer School of Business, wrote this column about the importance of asset location and how to take a tax-aware approach to stock and bond ownership.
The 2018 Dale P. Jones Business Ethics Forum: Week One Panel Events
Baylor University’s Hankamer School of Business will host the 2018 Dale P. Jones Business Ethics Forum from Wednesday, Oct. 24 to Friday, Nov. 16. This year’s theme is “The Ethics of Artificial Intelligence” and the forum will kick off the first week with two panel events and an MBA Ethics Luncheon.
Texas State Fair a Boon to Small Businesses
U.S. News & World Report: A study by researchers from the Hankamer School of Business is quoted in a discussion about the economic impact of the Texas State Fair.
Social Security Changes Coming in 2019
U.S. News & World Report: Professor of Finance, William Reichenstein, is quoted in this article about an increase in Social Security payments for retired workers.
If Toys R Us Returns, Should It Change Its Model?
Texas Standard: Professor of Marketing James Roberts discusses the future of Toys R Us, the strength of the brand, and how other retailers are competing to fill the void that appeared after Toys R Us stores closed.
Meet Baylor’s nationally recognized expert in sports marketing
At a Baylor sporting event, there’s a good chance you’ve participated in a green-out, gold-out or #StripeMcLane game. Did you ever stop and think about where or why this trend started? Dr. Kirk Wakefield, MBA ’81, More importantly, he’s also thought about the future and fundamentals of advertising and branding in sports, ticket sales, sports viewership […]
Column: 'Restricted Application' Can Boost Social Security Benefits
Reuters: This article discusses research by professor of Finance, William Reichenstein, about the topic of financial strategies for retirement and spousal Social Security benefits.
Baylor University’s Executive MBA Program Has New Home in Dallas
WACO, Texas (Oct. 9, 2018) – Hankamer School of Business students in Baylor University’s Executive MBA program in Dallas will have a new headquarters, classroom and meeting space beginning in January 2019.
Baylor Business Professor Laurie Burney Recognized by Lean Enterprise Institute
The Lean Enterprise Institute (LEI) has awarded associate professor of Accounting Laurie Burney with the Excellence in Lean Accounting Professor Award.