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Top Finishers Announced for the BBSO
[2/22/2021]
Baylor's Center for Professional Selling revealed the final results of the Baylor Business Selling Outside (BBSO) competition on February 12 in a countdown style Zoom meeting with over 100 participating students, faculty and executives.
(FULL STORY)

Baylor MBA-Healthcare Team Earns “Best in Category” and “Best in Show” at Healthcare Innovation Pitch Competition
[2/8/2021]
A team of MBA-Healthcare candidates represented Baylor at Trinity University's Healthcare PRISm Pitch Competition in January, bringing home "Best in Category" and "Best in Show" awards with their hospital price/quality patient empowerment tool, Lantern Health.
(FULL STORY)

Study: Management Without Morals Can Lead to Employees’ Unethical Behavior
[1/28/2021]
WACO, Texas (Jan. 28, 2021) – An organization that projects an ethical face but whose managers fail to respond to internal ethical situations sends mixed messages to its employees, which can lead to a lack of employees’ moral courage and an increase in unethical behavior, according to a study led by a Baylor University researcher.
(FULL STORY)

Baylor Business Professor, Alumna Earn National Science Foundation Grant to Combat Human Trafficking
[1/27/2021]
WACO, Texas (Jan. 27, 2021) - A Baylor University professor and a former student have received a National Science Foundation grant to address technological challenges that face law enforcement as they try to break up illicit networks and rescue individuals caught up in human trade.
(FULL STORY)

Baylor's Online MBA Moves Up in 2021 U.S. News Online Rankings
[1/26/2021]
WACO, Texas (Jan. 26, 2021) – Baylor University's online graduate program that leads to a Master of Business Administration (MBA) degree continues to move up in the latest U.S. News 2021 Best Online Programs rankings released today.
(FULL STORY)

Audio: Baylor Connections: Stacie Petter
[1/22/2021]
In this Baylor Connections, Stacie Petter discusses information systems’ role in the fight against human trafficking and slavery.
(FULL STORY)

Global Business Forum Returns Amid World-Wide Change
[1/19/2021]
Current and upcoming economic issues will be in the spotlight as the Global Business Forum returns this spring. This year's forum, which will be co-presented by Baylor University and the World Affairs Council of Dallas and Fort Worth, will feature a series of Zoom webinars focused on "Economic Issues for the Next Decade."
(FULL STORY)

Hankamer Faculty Lead Seminar on Finding, Securing Grants
[1/15/2021]
Baylor's Hankamer School of Business hosted a virtual seminar on Thursday, Dec. 10, to inform professors about ways to identify and obtain external research grants.
(FULL STORY)

The Best Cheap Car Insurance in Texas for 2021
[1/7/2021]
Cited in this article as an expert is professor of finance Franklin Potts who offers advice for Texas drivers on finding affordable car insurance.
(FULL STORY)

Why All Your Favorite Athletes Are Selling Supplements Now
[11/26/2020]
Men's Health: Quoted in this article about the trend of professional athletes endorsing their own dietary supplement brands is expert Kirk Wakefield, professor of sports marketing.
(FULL STORY)

$1.5 Million Gift Honors Baylor Business Dean
[11/26/2020]
Waco Tribune-Herald: A $1.5 million gift commitment was announced for the endowment of a new faculty position within Baylor Business named after Dean Terry S. Maness in honor of his many years of service.
(FULL STORY)

Faculty Pivot To Meet Research Needs During the Pandemic
[11/24/2020]
Baylor Lariat: Professor of economics Van Pham is interviewed in this article about how Baylor faculty conduct their research during the disruption of the global pandemic.
(FULL STORY)

Around the State: ETBU Students Participate in Operation Christmas Child
[11/24/2020]
Baptist Standard: Included in this statewide update on Baptist universities is the news about the $1.5 million gift commitment towards the endowment of a new faculty position in Baylor Business honoring Dean Terry S. Maness on his upcoming retirement.
(FULL STORY)

Audio: California Begins Curfew To Curb COVID-19
[11/22/2020]
VOA News: Tyrha Lindsey-Warren, professor of marketing, is interviewed on the release of "Wonder Woman 1984" on HBOMax and its impact on the film industry.
(FULL STORY)

Baylor University Announces $1.5 Million Gift Honoring Business Dean
[11/19/2020]
WACO, Texas (Nov. 19, 2020) – Baylor University today announced a $1.5 million gift commitment to help establish a new endowed faculty position within the Hankamer School of Business, honoring Dean Terry S. Maness, D.B.A., on his upcoming retirement and years of service.
(FULL STORY)

Emerging as a Leader: The Impact of Contributions in Leaderless Teams
[11/19/2020]
Innovative Business at Baylor: Stephanie Kunst, assistant professor of Management at the Hankamer School of Business, studies the relationship between a team member's constructive contributions and their appearance as a leader to the rest of the team.
(FULL STORY)

Time is Money: Implementing Direct Flights Changes the Investment Game
[11/19/2020]
Innovative Business at Baylor: Shane Underwood, associate professor of Finance, researches the relationship between direct flights between mutual funds and investment firms and the likelihood for more investment opportunities.
(FULL STORY)

Who Are You: Finding Identity in IT
[11/19/2020]
Innovative Business at Baylor: Stacie Petter, professor of Information Systems, researches the way employees use and explore the features of technology based on their individual IT identity to be more innovative and creative.
(FULL STORY)

A Scale of Attraction
[11/19/2020]
Innovative Business at Baylor: David Scheaf, assistant professor of Entrepreneurship, synthesizes years of research and develops a measurement tool for entrepreneurship teams to evaluate opportunity attractiveness.
(FULL STORY)

Baylor Named a Top-10 School for Entrepreneurship Studies by The Princeton Review & Entrepreneur
[11/18/2020]
WACO, Texas (Nov. 18, 2020) – Baylor University offers one of the nation’s top entrepreneurship programs for students who aspire to launch their own businesses, according to the latest rankings released by The Princeton Review and Entrepreneur magazine.
(FULL STORY)

We’re Back in the No-Toilet-Paper Phase of COVID-19
[11/17/2020]
The Daily Beast: Grocery supply chain expert and professor of management Pedro Reyes is quoted in this article about lessons learned during consumer panic buying.
(FULL STORY)

How Personality Affects Who Follows COVID-19 Rules
[11/16/2020]
MedicalXpress: A study co-authored by Gabriella Cacciotti, professor of entrepreneurship, found that certain personality traits increased the likelihood of adopting guidelines meant to prevent the spread of COVID-19.
(FULL STORY)

Accounting Annual Report Fall 2020: Letter from the Chair
[11/16/2020]
Department Chair Bradley Lail addresses the challenges faced by and opportunities opened for the Department of Accounting & Business Law over the 2019-2020 academic year.
(FULL STORY)

Personal Reflections on My VITA Experience
[11/16/2020]
Cameron Wiles, BBA '20, reflects on here time with the Volunteer Income Tax Assistance (VITA) Program and how it shaped both her career and life.
(FULL STORY)

Baylor Accounting Career & Professional Development
[11/16/2020]
The Department of Accounting & Business Law hosted multiple career and professional development events for students, faculty and business professionals to network.
(FULL STORY)

Muncy Added as Assistant Professor to Accounting & Business Law
[11/16/2020]
Alice Muncy joined Alice Muncy joined the Department of Accounting & Business Law as an assistant professor in fall of 2020, teaching Advanced Managerial Accounting.
(FULL STORY)

Xing Set to Join Accounting & Business Law
[11/16/2020]
Bin "Betty" Xing will join the Department of Accounting & Business Law as an assistant professor in the spring of 2021, teaching the undergraduate-level taxation course.
(FULL STORY)

Accounting & Business Law Adds Farish as Clinical Assistant Professor
[11/16/2020]
Lauren Farish joined the Department Accounting & Business Law as a clinical assistant professor in August 2020, teaching a variety of accounting courses.
(FULL STORY)

2019-2020 Accounting Graduate Program Director Report
[11/16/2020]
Tim Thomasson delivers his first report since stepping into the graduate program director role, acknowledging the challenges and celebrating the achievements of the 2019-2020 academic year.
(FULL STORY)

9th Annual Accounting Professional Development Forum
[11/16/2020]
Cameron Thorson served as the guest speaker and honoree at the Accounting Professional Development Forum held last fall.
(FULL STORY)

Millar Chosen for KMPG Summer Faculty Fellowship
[11/16/2020]
Assistant Professor of Accounting Melanie Millar was named the 2019-2020 KPMG Summer Accounting Faculty Fellow.
(FULL STORY)

Reflections of Uganda Mission Trips
[11/16/2020]
Current students and alumni reflect on their experiences from various Uganda mission trips.
(FULL STORY)

Fall 2020 Outstanding ProSales Student Coach: Victoria Whitworth
[11/16/2020]
Baylor’s Center for Professional Selling (ProSales) is pleased to announce that Victoria Whitworth is the Fall 2020 Outstanding ProSales Student Coach. ProSales sponsors student involvement in four internal and six external sales competitions each year.
(FULL STORY)

BBEC Sales Competition Winners Announced
[11/9/2020]
Baylor’s Center for Professional Selling is excited to announce the winners for the Baylor Business Ethics Competition (BBEC), a ProSales program-specific competition designed to challenge ProSales students with ethical dilemmas evident in real sales organizations.
(FULL STORY)

Baylor ProSales Takes #2 Team in Wisconsin!
[11/2/2020]
The Baylor sales team participated in the Great Northwoods Sales Warmup at the University of Wisconsin-Eau Claire (GNW). We received the final standings for the competition and are pleased to announce that the Baylor sales team took 2nd place out of a field of 22 teams.
(FULL STORY)

Audio: Business Review: The Power of Nines
[10/29/2020]
KWBU (NPR): Lora Tu, professor of Marketing, discusses the power of prices that end in nine and its impact on a buyer's perception.
(FULL STORY)

How to Leverage Data to More Effectively Manage Your Remote Employees
[10/23/2020]
eWeek: Featured in this article is research by Baylor Business professors John Carlson and Dawn Carlson who found that technology-based job monitoring increases job tension and lowers job satisfaction, resulting in higher turnover.
(FULL STORY)

That Extra Penny in Retirement Income Can Really Cost You
[10/15/2020]
The Wall Street Journal: William Reichenstein, professor emeritus of finance and expert on Social Security and retirement, is quoted in this article about how retirees' qualified charitable deductions can reduce the income that determines their Medicare bracket.
(FULL STORY)

Social Security Changes Coming in 2021
[10/13/2020]
U.S. News & World Report: Quoted in this article about important Social Security adjustments coming in 2021 is expert and emeritus professor of finance William Reichenstein.
(FULL STORY)

2020 iPhone Survey – 36% of Americans Plan To Reduce Cell Phone Cost Due To COVID-19
[10/14/2020]
Wallet Hub: Referenced in this article is a study by marketing professors James Roberts and Meredith David who found that smartphone use during the pandemic boosted people's sense of well-being and connectedness.
(FULL STORY)

Escape From 2020: A Case To Separate Sports and Politics for More Fans and Higher Ratings
[8/28/2020]
Forbes: Kirk Wakefield, marketing professor and executive director of Sports Strategy & Sales, penned this column about the connection between sports and politics and how national teams can target marketing to specific audiences.
(FULL STORY)

As the Texas Restaurant Industry Struggles, So Do Farmers, Truckers and Others in the Food Supply Chain
[8/20/2020]
Texas Tribune: Economics department chair Charles North discusses the impact of the pandemic on family-owned restaurants.
(FULL STORY)

Why Control Over Boundaries Is Key To Successful Work-Life Balance
[8/14/2020]
Forbes: Management professors and Baylor researchers Sara Perry and Emily Hunter are cited for their research on the levels of stress and emotional stability of remote workers.
(FULL STORY)

Audio: Baylor Connections: Kirk Wakefield
[8/14/2020]
Baylor Connections: Marketing professor and executive director of Sports Strategy & Sales discusses how professional and collegiate teams navigate change and engage fans during uncertain times.
(FULL STORY)

The Marketing Ethnic Faculty Association Announces Its New Leadership
[8/6/2020]
PRLOG: Tyrha Lindsey-Warren, marketing professor, was selected as the President of the Marketing Ethnic Faculty Association.
(FULL STORY)

Baylor Professor Views Pandemic’s Effects on Supply Chains
[7/30/2020]
Waco Tribune-Herald: Associate professor of Operations and Supply Chain Management Pedro Reyes discusses the challenges faced by supply chain management during the peak of the pandemic when there was an increase in grocery buying.
(FULL STORY)

How To Prepare for a No-To-Low 2021 Social Security COLA
[7/27/2020]
TheStreet: William Reichenstein, Professor Emeritus of Investments, writes about research estimates on the 2021 Social Security Cost-of-Living Adjustments (COLA) among other provisions and premiums.
(FULL STORY)

Poll: NFL Fans Prefer Players Stand, but Ok With Kneeling
[7/27/2020]
Forbes: Marketing professor Kirk Wakefield breaks down poll results about NFL fans' opinions about players kneeling during the national anthem.
(FULL STORY)

Baylor ProSales Competes in Colorado, Indiana and Wisconsin!
[10/26/2020]
Please join me in congratulating our Baylor sales teams who participated in three sales competitions last week: (1) Rocky Mountain Invitational at MSU-Denver (RMI), (2) Indiana University National Team Selling Competition (NTSC), and (3) Great Northwoods Sales Warmup at the University of Wisconsin-Eau Claire (GNW).
(FULL STORY)

Baylor University Recognizes Gift by Ed and Denise Crenshaw, Names Hankamer School of Business Deanship in Honor
[9/30/2020]

WACO, Texas (September 30, 2020) – Baylor University today announced the naming of the deanship at the Hankamer School of Business to honor William E. (Ed) and Denise Crenshaw of Lakeland, Florida, for their support of the Give Light Campaign and the University’s Hankamer School of Business. The William E. Crenshaw Endowed Dean within the Hankamer School of Business was funded through a portion of the recently announced $5 million gift from the Crenshaws. The new fund will provide endowment support for the initiatives, programs and projects essential to the School’s dean in executing their vision for Baylor Business and the mission of the School.


(FULL STORY)

BBBD Sales Competition Winners Announced
[9/11/2020]
After completing a virtual Fall Top Gun Training program, Baylor’s Center for Professional Selling engaged ProSales students in the Baylor Business Business Development (BBBD) competition, a virtual experiential learning exercise focused on the pre-call planning and business development steps of the sales process.
(FULL STORY)

Baylor Rises to No. 76 in Latest U.S. News Rankings, in Top 10 for Undergraduate Entrepreneurship, Among 'Most Innovative Schools'
[9/14/2020]
WACO, Texas (Sept. 14, 2020) – Baylor University moved up three places to No. 76 among National Universities – with several academic programs and opportunities for undergraduates highly rated – in the latest rankings for 2021 released today by U.S. News & World Report.
(FULL STORY)

Baylor University Announces $5 Million Gift from Ed and Denise Crenshaw
[9/3/2020]
WACO, Texas (Sept. 3, 2020) – Baylor University today announced a $5 million gift from William E. (Ed) and Denise Crenshaw of Lakeland, Florida, in support of the Give Light Campaign and the University's Hankamer School of Business. A portion of the gift qualifies for the Baylor Academic Challenge program, creating two endowed faculty positions within the Hankamer School of Business that will receive dollar-for-dollar matching funds as well as support for the School’s dean. The gift also will establish an endowed scholarship fund within Baylor’s Student Foundation.
(FULL STORY)

2020 Texas Family Business Awards Event Canceled
[8/24/2020]
In light of Baylor’s ongoing commitment to keeping our students and the community safe in the current Covid-19 pandemic, the 2020 Texas Family Business of the Year Awards have been canceled.
(FULL STORY)

This Baylor expert’s research shows how our eyes reveal our response to marketing
[8/17/2020]
If you’ve ever liked an advertisement, but been unable to fully express exactly what you found appealing about it, then you can begin to understand the value of Dr. JaeHwan Kwon’s research. With the help of a wand-sized infrared device, he tracks even the tiniest eye movements and facial expressions to see how and where […]
(FULL STORY)

How Do Baylor MBA Professors Teach Change Management? They Lead By Example
[8/13/2020]

Converting 10 core MBA courses in the Spring of 2020 from in-person classrooms to an online delivery format in a matter of weeks wasn't easy, but Baylor MBA professors did so while still ensuring that real-world examples of life in the business world became in-the-moment lessons. All while still maintaining strong student engagement. Read on to learn how.


(FULL STORY)

Audio: Business Review: Shattering the Glass Ceiling in IT
[7/23/2020]
KWBU (NPR): Cindy Riemenschneider, professor of information systems, discusses her research about women in information technology who shatter the glass ceiling.
(FULL STORY)

How To Keep Pregnant Workers Safe and Supported
[7/22/2020]
Occupational Health & Safety: Featured in this article is recent research by professor of management Kaylee Hackney which found that perceived pregnancy discrimination can indirectly cause health challenges for mothers and babies.
(FULL STORY)

3 Ways To Make Your Supply Chain More Resilient
[7/15/2020]
MultiBriefs: Pedro Reyes, associate professor of operations and supply chain management, is quoted in this article about how the COVID-19 pandemic has tested the strength of supply chains around the world.
(FULL STORY)

Pregnancy Discrimination in the Workplace Affects Mother and Baby Health
[7/11/2020]
Forbes: Professor of management Kaylee Hackney found in a research study she led that pregnancy discrimination, real or perceived, can lead to premature, underweight deliveries.
(FULL STORY)

When the Boss Is Bad for the Baby
[7/9/2020]
Bloomberg: A research study led by professor of management Kaylee Hackney has found that pregnant women stressed by workplace discrimination have an increased likelihood of delivering premature, low-birthweight babies.
(FULL STORY)

Study: Troubling Connection Between Workplace Pregnancy Discrimination and Health of Mothers, Babies
[7/7/2020]
EurekAlert: Kaylee Hackney, professor of management, led a study that found perceived pregnancy discrimination indirectly relates to health challenges for mothers and their babies.
(FULL STORY)

Study Finds Troubling Connection Between Workplace Pregnancy Discrimination and Health of Mothers and Babies
[7/7/2020]
WACO, Texas (July 7, 2020) – Perceived pregnancy discrimination indirectly relates to increased levels of postpartum depressive symptoms for mothers and lower birth weights, lower gestational ages and increased numbers of doctor visits for babies, according to a management study led by Baylor University.
(FULL STORY)

Audio: No One Is an Island: Support Remote Employees
[7/2/2020]
KWBU (NPR): Sara Perry, professor of management, offers ideas from her research that could help employers better help their employees.
(FULL STORY)

Video: Supermarket Shock: Crisis in America's Food Supply
[6/30/2020]
CNBC: Professor of Operations and Supply Chain Management Pedro Reyes is interviewed in this documentary series about how the coronavirus pandemic disrupted and changed the U.S. supply chain.
(FULL STORY)

Audio: Marketing Professor Ashley Otto, Ph.D., on Decision-Making Research
[6/26/2020]
Baylor Connections: Professor of marketing Ashley Otto discusses her research and the ways individuals strategize the choices they make in all areas of their lives.
(FULL STORY)

Return on Generosity (ROG): New Metrics for a New Generation of Sports Fans
[6/23/2020]
Forbes: Kirk Wakefield, executive director of Sports Sponsorship & Sales, penned this column about how the positive impact of sports partnerships can be amplified by brand category leaders.
(FULL STORY)

HSB Advisors Recognized by University
[6/22/2020]
HSB undergraduate advisors were awarded two of the three annual Academic Advising Excellence Awards for 2020: Grant DeYong and Chad Shearn.
(FULL STORY)

10 Ways Brand Partnerships Can Promote Sustainability in the Post-COVID Sports Industry
[6/16/2020]
Forbes: Executive director of the Sports Sponsorship & Sales program Kirk Wakefield authored this piece about 10 ways brands can partner with sports teams to make changes for good.
(FULL STORY)

Introverts vs. Extroverts: How Personality Traits Affect Working From Home
[6/4/2020]
CTV: Sara Perry, professor of management, is interviewed for her research which found that employees with low emotional stability have more difficulty thriving in remote work settings.
(FULL STORY)

Surveilling Employees Who Work From Home Could Do More Harm Than Good
[5/27/2020]
Fast Company: Cited in this article is research by professor of management Dawn Carlson and professor of information systems John Carlson who found that employees of companies who monitor software usage report greater tension and less job satisfaction.
(FULL STORY)

Thanks to Coronavirus, Expect Ratings for Live Sports Broadcasts to Set Records
[5/26/2020]
Forbes: Kirk Wakefield, marketing professor, writes about the pent-up demand for sports due to the COVID-19 crisis.
(FULL STORY)

Recognizing a Servant's Heart: Cummins Garners Director's Chair Honor
[5/22/2020]
Katie Cummins has received the Director's Chair Award for the 2019 graduating class of the Robbins MBA Healthcare Program and is the third recipient of the annual award.
(FULL STORY)

A New Duty Station: New Director Aims to Enhance Value, Quality of Robbins MBA Healthcare Program
[5/22/2020]
Forest Kim, PhD, FACHE, a U.S. Army veteran with 22 years of active service, became director of the MBA Healthcare Program at the Robbins Institute for Health Policy and Leadership in July 2019.
(FULL STORY)

Four New Residency Sites Partner With Robbins Institute
[5/22/2020]
Various residency organizations across the United States offered several MBA Healthcare candidates advanced learning opportunities in diverse settings across the healthcare spectrum.
(FULL STORY)

Eligible Students Can Earn an MBA Healthcare in One Year Through New Pre-Clinical Track
[5/22/2020]
A new MBA Healthcare specialization will help aspiring clinicians develop management competencies and a deep understanding of the healthcare business.
(FULL STORY)

High Marks
[5/22/2020]
New postgraduation employment statistics for the Robbins Health Services Research PhD program paints a picture of an academic program that is increasing in value with every passing year.
(FULL STORY)

Can Fans Recall NFL, NBA and MLB Sponsors? Data Show Brands May Want to Reconsider Strategy
[5/19/2020]
Forbes: Marketing professor Kirk Wakefield reviews the results of a national poll showing which brands and sports leagues fare best with fan memory recall.
(FULL STORY)

Losing Your Own Business Is Worse Than Losing a Salaried Job
[5/7/2020]
Brookings Up Front: Research by Boris Nikolaev, professor of entrepreneurship, is cited in which he found that losing one's business is more psychologically damaging than losing a salaried job.
(FULL STORY)

Trump’s Virus Drug Whim Costs Millions, Even as the Mania Wanes
[5/5/2020]
Bloomberg: Marketing professor James Roberts is quoted in this piece about Trump's influence, power and reach in the marketplace.
(FULL STORY)

Mother’s Day: Baylor Expert Shares 5 Tips for Adult Daughters Making the Holiday Work This Year
[5/5/2020]
WACO, Texas (May 5, 2020) – Daughters often put in emotional labor and significant time to make Mother’s Day feel special. Research shows that this type of “kin work” is largely invisible – to the daughters themselves, and others – because it is expected of daughters to make that contribution, said a Baylor University expert in mother-daughter relationships.
(FULL STORY)

Audio: Millions of Americans Are Working From Home During the COVID-19 Crisis
[5/4/2020]
Texas Public Radio: Management professor Sara Perry was a guest on an episode of "The Source" about the benefits and challenges of working from home.
(FULL STORY)

Audio: Baylor Connections: Pedro Reyes
[5/1/2020]
Baylor Connections: Pedro Reyes, associate professor of operations and supply chain management, shares his lessons in "Supply Chain 101" and ways that supply chain professionals can process current challenges.
(FULL STORY)

Audio: Business Review: 30 Seconds to Success
[4/30/2020]
KWBU (NPR): Entrepreneurship professor Greg Leman says that great ideas need to be concise enough to fit on a cocktail napkin.
(FULL STORY)

Marketing Professor Andrea L. Dixon Honored as Cornelia Marschall Smith Professor of the Year
[4/22/2020]
WACO, Texas (April 22, 2020) – Andrea L. Dixon, Ph.D., associate professor of marketing and executive director of the Center for Professional Selling in the Hankamer School of Business, has been named Baylor University’s 2020 Cornelia Marschall Smith Professor of the Year.
(FULL STORY)

Take Me Out to the Ballgame: National Poll Says Fans Are Ready to Go
[4/17/2020]
Forbes: Kirk Wakefield, executive director of Sports Sponsorship & Sales, discusses whether fans will want to sit next to others they don't know once live play resumes.
(FULL STORY)

Wrestlemania, XFL, and How Fan Passion Multiplies Everything
[4/11/2020]
Forbes: Executive director of the Sports Sponsorship & Sales program Kirk Wakefield writes about the XFL and what Americans would be willing to substitute for live sports.
(FULL STORY)

Video: What Changes Will Survive COVID-19?
[4/9/2020]
KWKT (FOX): Professor of Marketing and consumerism expert James Roberts is interviewed about the changes in our daily lives since COVID-19 and which changes might be here to stay.
(FULL STORY)

The New Fanscape: When Stadiums and Arenas Reopen, What Must We Do Differently?
[4/6/2020]
Forbes: Kirk Wakefield, Marketing professor, writes about the new fanscape and what must change once play resumes in order to adapt.
(FULL STORY)

BBVA Sales Competition Winners Announced
[4/3/2020]
Baylor Center for Professional Selling recently held their Baylor Business Value Analysis (BBVA) competition, where students completed a value analysis delivered via video.
(FULL STORY)

What Athletic Departments and NFL Teams Need to Know Now About Football Fans
[4/2/2020]
Forbes: Marketing professor Kirk Wakefield writes an update about how sports fans are feeling during the pandemic and how sports brands can best reach them.
(FULL STORY)

Evidence From the Internet: How the Pandemic Sparks Sports Fans on Twitter
[4/1/2020]
Forbes: This column penned by Marketing professor Kirk Wakefield discusses social media data that sheds light on how much sports fans miss the emotional outlet, socialization, and competition of sports.
(FULL STORY)

How Secure Are Your Emotions? Employee Emotions Can Have a Significant Impact on Organizational Security
[3/30/2020]
Innovative Business at Baylor: A.J. Burns, Assistant Professor of Information Systems at the Hankamer School of Business, researches the relationship between employees’ emotions and organizational information security.
(FULL STORY)

The Good Business of Thriving Entrepreneurs
[3/30/2020]
Innovative Business at Baylor: Boris Nikolaev, Assistant Professor of Entrepreneurship at the Hankamer School of Business, researches why entrepreneurs are happy and experience higher levels of subjective well-being.
(FULL STORY)

Here to Work. Period. The Impact of Supervisor Bottom-Line Mentality on Employees
[3/30/2020]
Innovative Business at Baylor: Matthew Quade, Assistant Professor of Management at the Hankamer School of Business, finds in research that management’s focus on the bottom line can cause a decrease in employee productivity and morale.
(FULL STORY)

A Science to Customer Satisfaction
[3/30/2020]
Innovative Business at Baylor: Ashley Otto, Assistant Professor of Marketing at the Hankamer School of Business, researches 25 years' worth of literature to support the evidence that customer satisfaction has a positive effect on a company's performance.
(FULL STORY)

NRGized Sports Marketing: Briggs Webster '13
[3/2/2020]
Webster graduated from the Hankamer School of Business as a Sports Strategy and Sales (S3) major and currently lives in Houston where he works as a manager in the sports marketing department at NRG, Energy, Inc.
(FULL STORY)

Coronavirus: Baylor Finance Expert Explains How Uncertainty is Driving Market Fears
[3/2/2020]
In the following Q&A, David Dicks, Ph.D, Baylor University assistant professor of finance, shares his thoughts on why this uncertainty has damaged the markets, puts the current situation in historic perspective and offers hope to investors.
(FULL STORY)

Baylor Business Team Places Second in BAHM Case Competition at Harvard
[3/1/2020]
A team from Baylor’s Robbins MBA Healthcare Program won second place in the Business School Alliance for Health Management (BAHM) Annual Competition at Harvard University on February 9, 2019.
(FULL STORY)

Baylor Executive EMBA Program Offers New Graduate Certificate in Healthcare Innovation and Management
[2/27/2020]
WACO, Texas (Feb. 27, 2020) – Baylor University’s Executive MBA Program is now offering a new Graduate Certificate in Healthcare Innovation and Management.
(FULL STORY)


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