Baylor University Recognizes Gift by Ed and Denise Crenshaw, Names Hankamer School of Business Deanship in Honor
WACO, Texas (September 30, 2020) – Baylor University today announced the naming of the deanship at the Hankamer School of Business to honor William E. (Ed) and Denise Crenshaw of Lakeland, Florida, for their support of the Give Light Campaign and the University’s Hankamer School of Business. The William E. Crenshaw Endowed Dean within the Hankamer School of Business was funded through a portion of the recently announced $5 million gift from the Crenshaws. The new fund will provide endowment support for the initiatives, programs and projects essential to the School’s dean in executing their vision for Baylor Business and the mission of the School.
BBBD Sales Competition Winners Announced
After completing a virtual Fall Top Gun Training program, Baylor’s Center for Professional Selling engaged ProSales students in the Baylor Business Business Development (BBBD) competition, a virtual experiential learning exercise focused on the pre-call planning and business development steps of the sales process.
Baylor Rises to No. 76 in Latest U.S. News Rankings, in Top 10 for Undergraduate Entrepreneurship, Among 'Most Innovative Schools'
WACO, Texas (Sept. 14, 2020) – Baylor University moved up three places to No. 76 among National Universities – with several academic programs and opportunities for undergraduates highly rated – in the latest rankings for 2021 released today by U.S. News & World Report.
Baylor University Announces $5 Million Gift from Ed and Denise Crenshaw
WACO, Texas (Sept. 3, 2020) – Baylor University today announced a $5 million gift from William E. (Ed) and Denise Crenshaw of Lakeland, Florida, in support of the Give Light Campaign and the University's Hankamer School of Business. A portion of the gift qualifies for the Baylor Academic Challenge program, creating two endowed faculty positions within the Hankamer School of Business that will receive dollar-for-dollar matching funds as well as support for the School’s dean. The gift also will establish an endowed scholarship fund within Baylor’s Student Foundation.
2020 Texas Family Business Awards Event Cancelled
In light of Baylor’s ongoing commitment to keeping our students and the community safe in the current Covid-19 pandemic, the 2020 Texas Family Business of the Year Awards have been cancelled.
This Baylor expert’s research shows how our eyes reveal our response to marketing
If you’ve ever liked an advertisement, but been unable to fully express exactly what you found appealing about it, then you can begin to understand the value of Dr. JaeHwan Kwon’s research. With the help of a wand-sized infrared device, he tracks even the tiniest eye movements and facial expressions to see how and where […]
How Do Baylor MBA Professors Teach Change Management? They Lead By Example
Converting 10 core MBA courses in the Spring of 2020 from in-person classrooms to an online delivery format in a matter of weeks wasn't easy, but Baylor MBA professors did so while still ensuring that real-world examples of life in the business world became in-the-moment lessons. All while still maintaining strong student engagement. Read on to learn how.
Audio: Business Review: Shattering the Glass Ceiling in IT
KWBU (NPR): Cindy Riemenschneider, professor of information systems, discusses her research about women in information technology who shatter the glass ceiling.
How To Keep Pregnant Workers Safe and Supported
Occupational Health & Safety: Featured in this article is recent research by professor of management Kaylee Hackney which found that perceived pregnancy discrimination can indirectly cause health challenges for mothers and babies.
3 Ways To Make Your Supply Chain More Resilient
MultiBriefs: Pedro Reyes, associate professor of operations and supply chain management, is quoted in this article about how the COVID-19 pandemic has tested the strength of supply chains around the world.
Pregnancy Discrimination in the Workplace Affects Mother and Baby Health
Forbes: Professor of management Kaylee Hackney found in a research study she led that pregnancy discrimination, real or perceived, can lead to premature, underweight deliveries.
When the Boss Is Bad for the Baby
Bloomberg: A research study led by professor of management Kaylee Hackney has found that pregnant women stressed by workplace discrimination have an increased likelihood of delivering premature, low-birthweight babies.
Study: Troubling Connection Between Workplace Pregnancy Discrimination and Health of Mothers, Babies
EurekAlert: Kaylee Hackney, professor of management, led a study that found perceived pregnancy discrimination indirectly relates to health challenges for mothers and their babies.
Study Finds Troubling Connection Between Workplace Pregnancy Discrimination and Health of Mothers and Babies
WACO, Texas (July 7, 2020) – Perceived pregnancy discrimination indirectly relates to increased levels of postpartum depressive symptoms for mothers and lower birth weights, lower gestational ages and increased numbers of doctor visits for babies, according to a management study led by Baylor University.
Audio: No One Is an Island: Support Remote Employees
KWBU (NPR): Sara Perry, professor of management, offers ideas from her research that could help employers better help their employees.
Video: Supermarket Shock: Crisis in America's Food Supply
CNBC: Professor of Operations and Supply Chain Management Pedro Reyes is interviewed in this documentary series about how the coronavirus pandemic disrupted and changed the U.S. supply chain.
Audio: Marketing Professor Ashley Otto, Ph.D., on Decision-Making Research
Baylor Connections: Professor of marketing Ashley Otto discusses her research and the ways individuals strategize the choices they make in all areas of their lives.
Return on Generosity (ROG): New Metrics for a New Generation of Sports Fans
Forbes: Kirk Wakefield, executive director of Sports Sponsorship & Sales, penned this column about how the positive impact of sports partnerships can be amplified by brand category leaders.
HSB Advisors Recognized by University
HSB undergraduate advisors were awarded two of the three annual Academic Advising Excellence Awards for 2020: Grant DeYong and Chad Shearn.
10 Ways Brand Partnerships Can Promote Sustainability in the Post-COVID Sports Industry
Forbes: Executive director of the Sports Sponsorship & Sales program Kirk Wakefield authored this piece about 10 ways brands can partner with sports teams to make changes for good.
Introverts vs. Extroverts: How Personality Traits Affect Working From Home
CTV: Sara Perry, professor of management, is interviewed for her research which found that employees with low emotional stability have more difficulty thriving in remote work settings.
Surveilling Employees Who Work From Home Could Do More Harm Than Good
Fast Company: Cited in this article is research by professor of management Dawn Carlson and professor of information systems John Carlson who found that employees of companies who monitor software usage report greater tension and less job satisfaction.
Thanks to Coronavirus, Expect Ratings for Live Sports Broadcasts to Set Records
Forbes: Kirk Wakefield, marketing professor, writes about the pent-up demand for sports due to the COVID-19 crisis.
Recognizing a Servant's Heart: Cummins Garners Director's Chair Honor
Katie Cummins has received the Director's Chair Award for the 2019 graduating class of the Robbins MBA Healthcare Program and is the third recipient of the annual award.
A New Duty Station: New Director Aims to Enhance Value, Quality of Robbins MBA Healthcare Program
Forest Kim, PhD, FACHE, a U.S. Army veteran with 22 years of active service, became director of the MBA Healthcare Program at the Robbins Institute for Health Policy and Leadership in July 2019.
Four New Residency Sites Partner With Robbins Institute
Various residency organizations across the United States offered several MBA Healthcare candidates advanced learning opportunities in diverse settings across the healthcare spectrum.
Eligible Students Can Earn an MBA Healthcare in One Year Through New Pre-Clinical Track
A new MBA Healthcare specialization will help aspiring clinicians develop management competencies and a deep understanding of the healthcare business.
New postgraduation employment statistics for the Robbins Health Services Research PhD program paints a picture of an academic program that is increasing in value with every passing year.
Can Fans Recall NFL, NBA and MLB Sponsors? Data Show Brands May Want to Reconsider Strategy
Forbes: Marketing professor Kirk Wakefield reviews the results of a national poll showing which brands and sports leagues fare best with fan memory recall.
Losing Your Own Business Is Worse Than Losing a Salaried Job
Brookings Up Front: Research by Boris Nikolaev, professor of entrepreneurship, is cited in which he found that losing one's business is more psychologically damaging than losing a salaried job.
Trump’s Virus Drug Whim Costs Millions, Even as the Mania Wanes
Bloomberg: Marketing professor James Roberts is quoted in this piece about Trump's influence, power and reach in the marketplace.
Mother’s Day: Baylor Expert Shares 5 Tips for Adult Daughters Making the Holiday Work This Year
WACO, Texas (May 5, 2020) – Daughters often put in emotional labor and significant time to make Mother’s Day feel special. Research shows that this type of “kin work” is largely invisible – to the daughters themselves, and others – because it is expected of daughters to make that contribution, said a Baylor University expert in mother-daughter relationships.
Audio: Millions of Americans Are Working From Home During the COVID-19 Crisis
Texas Public Radio: Management professor Sara Perry was a guest on an episode of "The Source" about the benefits and challenges of working from home.
Audio: Baylor Connections: Pedro Reyes
Baylor Connections: Pedro Reyes, associate professor of operations and supply chain management, shares his lessons in "Supply Chain 101" and ways that supply chain professionals can process current challenges.
Audio: Business Review: 30 Seconds to Success
KWBU (NPR): Entrepreneurship professor Greg Leman says that great ideas need to be concise enough to fit on a cocktail napkin.
Marketing Professor Andrea L. Dixon Honored as Cornelia Marschall Smith Professor of the Year
WACO, Texas (April 22, 2020) – Andrea L. Dixon, Ph.D., associate professor of marketing and executive director of the Center for Professional Selling in the Hankamer School of Business, has been named Baylor University’s 2020 Cornelia Marschall Smith Professor of the Year.
Take Me Out to the Ballgame: National Poll Says Fans Are Ready to Go
Forbes: Kirk Wakefield, executive director of Sports Sponsorship & Sales, discusses whether fans will want to sit next to others they don't know once live play resumes.
Wrestlemania, XFL, and How Fan Passion Multiplies Everything
Forbes: Executive director of the Sports Sponsorship & Sales program Kirk Wakefield writes about the XFL and what Americans would be willing to substitute for live sports.
Video: What Changes Will Survive COVID-19?
KWKT (FOX): Professor of Marketing and consumerism expert James Roberts is interviewed about the changes in our daily lives since COVID-19 and which changes might be here to stay.
The New Fanscape: When Stadiums and Arenas Reopen, What Must We Do Differently?
Forbes: Kirk Wakefield, Marketing professor, writes about the new fanscape and what must change once play resumes in order to adapt.
BBVA Sales Competition Winners Announced
Baylor Center for Professional Selling recently held their Baylor Business Value Analysis (BBVA) competition, where students completed a value analysis delivered via video.
What Athletic Departments and NFL Teams Need to Know Now About Football Fans
Forbes: Marketing professor Kirk Wakefield writes an update about how sports fans are feeling during the pandemic and how sports brands can best reach them.
Evidence From the Internet: How the Pandemic Sparks Sports Fans on Twitter
Forbes: This column penned by Marketing professor Kirk Wakefield discusses social media data that sheds light on how much sports fans miss the emotional outlet, socialization, and competition of sports.
How Secure Are Your Emotions? Employee Emotions Can Have a Significant Impact on Organizational Security
Innovative Business at Baylor: A.J. Burns, Assistant Professor of Information Systems at the Hankamer School of Business, researches the relationship between employees’ emotions and organizational information security.
The Good Business of Thriving Entrepreneurs
Innovative Business at Baylor: Boris Nikolaev, Assistant Professor of Entrepreneurship at the Hankamer School of Business, researches why entrepreneurs are happy and experience higher levels of subjective well-being.
Here to Work. Period. The Impact of Supervisor Bottom-Line Mentality on Employees
Innovative Business at Baylor: Matthew Quade, Assistant Professor of Management at the Hankamer School of Business, finds in research that management’s focus on the bottom line can cause a decrease in employee productivity and morale.
A Science to Customer Satisfaction
Innovative Business at Baylor: Ashley Otto, Assistant Professor of Marketing at the Hankamer School of Business, researches 25 years' worth of literature to support the evidence that customer satisfaction has a positive effect on a company's performance.
NRGized Sports Marketing: Briggs Webster '13
Webster graduated from the Hankamer School of Business as a Sports Strategy and Sales (S3) major and currently lives in Houston where he works as a manager in the sports marketing department at NRG, Energy, Inc.
Coronavirus: Baylor Finance Expert Explains How Uncertainty is Driving Market Fears
In the following Q&A, David Dicks, Ph.D, Baylor University assistant professor of finance, shares his thoughts on why this uncertainty has damaged the markets, puts the current situation in historic perspective and offers hope to investors.
Baylor Business Team Places Second in BAHM Case Competition at Harvard
A team from Baylor’s Robbins MBA Healthcare Program won second place in the Business School Alliance for Health Management (BAHM) Annual Competition at Harvard University on February 9, 2019.
Baylor Executive EMBA Program Offers New Graduate Certificate in Healthcare Innovation and Management
WACO, Texas (Feb. 27, 2020) – Baylor University’s Executive MBA Program is now offering a new Graduate Certificate in Healthcare Innovation and Management.
Audio: Baylor Connections - Dr. Meredith David
KWBU (NPR): Featuring Marketing professor Meredith David, this episode of Baylor Connections reviews her research on smartphone snubbing, successful diets and other insights.