Baylor in the News – March 27-April 2, 2022

Media Contact: Baylor University Media and Public Relations, 254-710-1961
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WACO, Texas (April 3, 2022) – Baylor University researchers and faculty experts were featured in national and local media stories as they shared their thoughts and expertise on a 72-hour prayer event on Baylor’s campus, the ways in which cellphones can damage relationships and how a high-profile pro athlete can quickly impact ticket and merchandise sales.

March 27, 2022

Waco Tribune-Herald: Linda Livingstone: Revival through prayer at FM72
In this guest column, President Linda A. Livingstone, Ph.D., highlights FM72, a 72-hour prayer event on Fountain Mall organized by Baylor students inspired by the power of prayer and supported by local church congregations. FM72 also included worship over four nights at McLane Stadium.

The Denver Post: Why Broncos, Denver will feel Russell Wilson Effect in terms of dollars, sense
Sports marketing expert Kirk Wakefield, Ph.D., professor and executive director of the Center for Sports Strategy and Sales at Baylor, was interviewed about how new Denver Broncos’ quarterback Russell Wilson is quickly impacting the Broncos’ merchandise and ticket sales.

March 28, 2022

FOX44 News: Baylor starts 72-hour prayer event
This Sunday was the start of a special 72 hours for students at Baylor as students gathered on Fountain Mall for 72 hours of prayer – asking that God bring revival and renewal to the campus, and to Waco.

Woodlands Online: Baylor’s Dr Pepper Hour Tour Set for Stop at The Woodlands Christian Academy on April 4th
The “best hour of the week” – Baylor’s Dr Pepper Hour – is making a series of local stops at Houston-area campuses, including at The Woodlands Christian Academy, as part of an eight-week tour of Texas and Colorado.

Texas Highways: Women Take Center Stage In Baylor University’s New Exhibition about Theater in Texas
A Texas Collection exhibit, Texas Women and Theatre: People, Places, and Performances, shines the spotlight on several female Texans who may be unknown for their contributions to theatrical arts.

KWTX-TV: Baylor hosts “Transition Fair” for young adults with disabilities
VIDEO: Baylor hosted the “OSO ABLE” Transition Fair, which allowed young adults with disabilities, caregivers and service providers to explore educational and job opportunities by meeting companies and hearing from expert speakers. Kristen Padilla, Ph.D., director of Baylor’s Center for Developmental Disabilities, and doctoral candidate Mackenzie Wicker were interviewed.

Science Blog: Scientists Discover How Molecule Becomes Anticancer Weapon
Daniel Romo, Ph.D., Schotts Professor of Chemistry and co-director of the Baylor Synthesis and Drug Lead Discovery Lab, and research associate Sreekumar Vellalath, Ph.D., were noted for their longtime collaboration on a study that has revealed how a marine bacterium makes a potent anti-cancer molecule.

March 29, 2022

KWTX-TV: Unique institute at Baylor strengthens the bond between faith and sports
VIDEO: A one-of-a-kind institute housed at Truett Seminary is working to strengthen the bond between sports and faith and it’s already making a huge impact in the life of Josh Ehambe, former Kansas football player, current chaplain in the Baylor Athletics Department and current Truett student. Cindy White, program director of the faith and sports institute, also was quoted on this program.

Love to Know: What Are the Disadvantages of Mobile Phones?
Research by Baylor marketing professors James A. Roberts, Ph.D., and Meredith David, Ph.D.,about how cell phones can damage romantic relationships is cited in this article about the disadvantages of mobile phones.

March 30, 2022

Baptist Standard: Baylor students and peers gather for 72 hours of prayer
Thousands of Baylor University students—joined at times by friends from other schools up to 100 miles away—gathered at McLane Stadium for four evening worship services and at Fountain Mall for 72 hours to pray for revival and spiritual renewal. Charles Ramsey, Ph.D., director of Baptist Student Ministries, was quoted regarding the event.

Waco Tribune-Herald: Waco classical musicians find freedom, creativity in duo
Philip Borter, D.M.A., assistant professor of cello, was highlighted for his duo’s upcoming program “Reimagining Bach” as part of the Sacred Arts Series at St. Alban's Episcopal Church in Waco.

Sportico: College Football Sponsor Swaps: Performance Enhancer or Money Grab?
Lane Wakefield, Ph.D., clinical assistant professor of marketing, was mentioned for his contributions to a study on the effects of switching apparel brands on on-field performance and in recruiting.

April 1, 2022

Baylor Connections: Erika Abel and Leigh Greathouse
AUDIO: Erika Abel, Ph.D., and Leigh Greathouse, Ph.D., are passionate about providing opportunities for undergraduate students to become involved in research, focusing in Greathouse’s lab on the relationship between the microbiome, health and disease. Abel is a clinical professor of biology in the Honors Program, while Greathouse serves as associate professor in nutrition science in Human Science and Design. In this Baylor Connections, they share how an investment from the Honors College is opening new pathways for students to engage in high-level cancer and diet research.

Fox 44 News: Baylor recognizing National Sexual Assault Awareness Month
Baylor University is once again joining universities and communities around the country to increase public awareness and prevention education about sexual assault and interpersonal violence during Sexual Assault Awareness Month.

Talkhouse: “When Will You Make an End?”
Journalism professor Robert Darden, founder of Baylor’s Black Gospel Music Restoration Project, is featured in David Licata’s documentary called “A Life’s Work” about people engaged with projects or research they may not see completed in their lifetime.

Texas Bar Blog: Baylor Law’s Joshua Borderud honored at the U.S. Supreme Court
Joshua Borderud, director of the Veteran's Clinic and clinical lecturer at Baylor Law , was awarded with the 2020 American Inns of Court Sandra Day O’Connor Award for Professional Services in the U.S. Supreme Court courtroom.

The Christian Century: The resurrection of St. George in England
Philip Jenkins, Ph.D., Distinguished Professor of History and co-director of the Program on Historical Studies of Religion, writes about how the resurgence of festivals and flags is a story of cultural change—and resistance to it.

Forbes: Entrepreneurs Are Happier And Healthier Than Employees According To University Research Studies
Boris Nikolaev, Ph.D., assistant professor of entrepreneurship at Baylor, co-authored a study cited in this article that found that as the number of small businesses increased, the health of the surrounding community improved.

April 2, 2022

Waco Tribune-Herald: Breaking up with Bradford pear: A Dear John letter to a once-loved tree
Joseph White, Ph.D., professor of biology, was interviewed regarding an invasive species of trees that could become a problem in the Waco area.

ABOUT BAYLOR MEDIA & PUBLIC RELATIONS

Baylor's Office of Media and Public Relations (M&PR) supports the University's Illuminate strategic plan as a top Christian research university by focusing on faculty research and expert opinions, innovative teaching, major awards and recognition, and community involvement. Through its media training workshops, the Baylor M&PR team develops faculty experts to effectively communicate the impact of their research or speak as subject-matter experts into national trends and conversations with media outlets, through Hot Topics and on the Baylor Connections podcast. Our faculty expert directory is available on the M&PR website at www.baylor.edu/news/experts.

ABOUT BAYLOR UNIVERSITY

Baylor University is a private Christian University and a nationally ranked Research 1 institution. The University provides a vibrant campus community for more than 20,000 students by blending interdisciplinary research with an international reputation for educational excellence and a faculty commitment to teaching and scholarship. Chartered in 1845 by the Republic of Texas through the efforts of Baptist pioneers, Baylor is the oldest continually operating University in Texas. Located in Waco, Baylor welcomes students from all 50 states and more than 90 countries to study a broad range of degrees among its 12 nationally recognized academic divisions.