ASMA Conference 2020

Baylor Sport Management was proud to host the 2018 Applied Sport Management Association Conference, the first national academic conference hosted in program history. We are once again hosting the conference February 27-29, 2020.

Begun in 2009, ASMA aims to bring together scholars in sport and practitioners in the sport industry. The conference provides an environment wheredeveloping and established scholars and sport business professionals can foster relationships and conversations to further the field of sport management. In additon to the traditional conference programming which has focused primarily on the academics in sport, Baylor Sport Management will be adding a number of panels aimed to focus on practical application in the area of sport. Panels will feature practitioners from a variety of areas in the sport industry. 

Waco's central location to both numerous Sport Management academic programs and a variety of collegiate and professional athletic programs made it a perfect choice for such a conference as this. 

To get the most recent announcements regarding the conference follow us on Twitter, Instagram, and Facebook at @BaylorSportMgmt and look for #ASMA20.

For questions regarding the conference, please contact Stacy Falconieri, Conference Organizing Chair, at 

As it becomes available, more information will be added to this site so be sure to check back often.