Blue Bell Ice Cream COO to Speak at Baylor March 25

March 11, 1998

by Alan Hunt

Paul Kruse, chief operating officer of Blue Bell Creameries, Brenham, will will visit Baylor University March 25-26 as the second speaker in the Diamond Jubilee Distinguished Speaker Series marking the 75th anniversary of the Hankamer School of Business.
Kruse, who is a 1980 graduate of Baylor Law School, will speak at 3 p.m. Wednesday, March 25, on the fifth floor of the Cashion Building, adjoining the business school. His talk is free and open to the public.
Blue Bell Creameries, which recently celebrated its 50th anniversary, opened in 1907 as the Brenham Creamery Co., making butter with excess cream from area farmers. In 1911, the company made its first ice cream in a wooden tub filled with ice. The company changed its name in 1930 to Blue Bell Creameries, after a native Texas wildflower.
Today, Blue Bell is the third best-selling brand of ice cream in the country. Company officials say their "Homemade Vanilla," which was introduced in 1969, is the number-one selling flavor for Blue Bell, with "Cookies 'n Cream" coming in second.
The Hankamer Diamond Jubilee Distinguished Speaker Series will feature a number of high-profile personalities from the world of business and commerce in the coming months.
For more information about the business school's anniversary program, call the office of communications at Hankamer 710-3495.