ACRL Designates Tutorial by Jones Librarians as PRIMO

by Ellen Hampton

This spring, one of the Baylor Libraries' new online tutorials was declared to be "PRIMO" by a committee of the Association of College and Research Libraries. The ACRL's Instruction Section has a project called "Peer-Reviewed Instructional Materials Online" which selects quality web-based tutorials, learning objects and other online instructional materials and promotes them to libraries and librarians involved in online instruction projects to help them "respond to the educational challenges posed by still emerging digital technologies" (Primo Website).

The tutorial which was selected for inclusion in the PRIMO database called "Company and Industry Research" was developed by Carol Schuetz (Business Librarian) and Ellen Hampton (E-Learning Librarian) primarily for the students in the Business Writing course- a required upper-level course for the undergraduate business majors. In these classes, the students have several assignments for which they must research different companies and industries. Every semester Carol provides library instruction for these classes on many of the core business resources and databases that Baylor subscribes to and how to search for relevant information through them. However, because there is so much information to present during these sessions, Carol thought that an online tutorial would be a good supplement, so that the students could go back over the information at their own pace and time.

Some of the topics the tutorial includes are how to find basic information, histories, financial information and articles written about a particular company as well as how to find industry profiles, developments and statistics. The tutorial is self-paced and provides a helpful summary of resources at the end. While the tutorial was originally developed for business students, it is useful for other students who may have to do research on companies or industries for other classes, and to that end, definitions of various business terms are provided throughout the tutorial.

We are excited that our tutorial has been acknowledged to be excellent example of an online instructional resource, especially as more tutorials on other research topics are being planned. To see other Baylor University Libraries online research tutorials, see: