Loretta Landry is the Senior Director at the Child Poverty Action Lab (CPAL), an organization with a dedicated data and solution activation team to assist Dallas leaders in reducing child poverty by half over the next 20 years. At CPAL, Loretta leads the cultivation of new systems-level innovations and programs that seek to optimize access to opportunities in healthcare and basic needs for Dallas residents. Loretta has been successful in developing and launching Trust Her, a $7M, equity-driven, maternal health and family planning initiative, as well as a series of person-centered, benefit access expansions (WIC, SNAP, EITC) - becoming national exemplars.
A tested anti-poverty leader, Loretta has spent her career working to create greater community equity and designing for systems best poised to work for all families. Prior to joining CPAL, Loretta is known for her work as Statewide Director of Child Hunger Strategy within the Baylor Collaborative on Poverty and Hunger. Most notably, Loretta worked directly with school districts, government and nonprofits to support the creation of alternative service models resulting in hundreds of thousands more meals served to low-income children daily, as well as the creation of the Excellence in Summer Meals Campaign, an award-winning, best practice evaluation model for federal programming.
Loretta’s experience also includes leading public policy and public affairs efforts spanning time in the Texas Legislature, Greater Dallas Hispanic Chamber of Commerce, and Chesapeake Energy, as well as serving as a Nominee for the Texas House of Representatives. Loretta co-founded the North Texas Summer and Supper Council, a coalition of summer and afterschool meals providers, serves on the Dallas Coalition for Hunger Solutions’ Leadership Team alongside Congresswoman Eddie Bernice Johnson and was the recipient of the Parkland Foundation’s inaugural Community First Award for her work in combating child food insecurity within Dallas County.
A San Antonio native, Loretta attended the University of Texas at San Antonio, receiving a B.A. in Political Science and Legal Studies. Loretta is married to a devoted Cajun and has two young sons that keep life especially interesting.