"I love Baylor's S3 program. Each time I am around S3 students, I come away impressed with their passion, curiousity to learn and professionalism. Whether focused on sales, service or CRM & analytics, they are trained with the right tools to immediately make a difference in the workplace. S3 graduates will be the future managers and leaders in in their respective industries--all with the core value of integrity."
~Derek Blake, Vice President of Partnership Marketing, La Quinta Inns & Suites.
Read below to learn more about what distinguishes the Sports Sponsorship & Sales (S3) major from every other sports-related program the country.
|National Support||View More Information|
Learn and work with the best in the business. S3 premiere supporting partners - Phillips 66, StubHub, Eventellect, La Quinta Inns & Suites, Focus Brands, Fox Sports, AT&T, Dallas Cowboys, Houston Texans and Dallas Mavericks - provide unparalleled financial and advisory support for hands-on educational experiences.
Hiring partners include primary partners, the NBA league office and all of the pro teams in Texas, plus the best franchises in the country across all leagues from coast to coast - click here for a list.
|Sales||View More Information|
Achieve exceptional talent in the science of professional selling and sales management designed specifically for the sports industry. Experiential learning components of these courses include:
|Media Strategy||View More Information|
Create consumer insights leading to a media campaign in the highly selective Fox Sports University program. Students analyze original research data and present actionable insights to Fox Sports and Fox Sports Southwest executives.
Click here for more information about Fox Sports University. Your commercial could be on TV!
|Analytical Skills||View More Information|
Develop statistical and analytical skills to better understand fan behavior. Using IBM SPSS software, learn to manage and analyze customer data sets using descriptive data, crosstabs, ANOVA correlations, multiple regression, MANOVA, and cluster analysis. Predictive modeling courses include learning to use SAS and R to analyze relationships between data and to understand customers. Data visualization using Tableau reports actionable data insights for managerial decision making.
|Customer Relationship Management (CRM)||View More Information|
Master the industry leading Microsoft Dynamics CRM software. The S3 program partners with Microsoft Dynamics and KORE software to provide access to the latest software in a state-of-the-art 28 seat computer and connection center learning laboratory.
CRM Training - Professionals from the Miami Dolphins, Texas Rangers, Houston Texans, Houston Dynamo, Houston Astros, KORE, Stone Timber River and others webconference and visit campus to provide training and insights with CRM implementation.
|Experience||View More Information|
Intern with a pro team or corporate partner the summer between the junior and senior years. All S3 students are provided an internship appropriate to chosen career paths. Why? Because to get the job you have to have experience, but to get experience you have to have a job.
If you are a sophomore or junior in college, punch your ticket to a career in sports by applying to the S3 program now.