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World-Renown Motivational Icon Meyer Speaks to Baylor Business Students

May 6, 2004

Paul J. Meyer

Paul J. Meyer

Motivational guru Paul J. Meyer spoke to a class of Business students last week. Meyer is considered by many to be the founder of the self-improvement industry as it exists today.

"I've got a high-speed idol," said Meyer with a grin. "You've got to be quick and realize that attitude is everything." He told the students that he had learned his lessons from the "School of Hard Knocks" and encouraged them to be willing to "...get your hands dirty and do what needs to be done. When it comes to getting a job, take what you can get. Get your foot in the door and show them what you can do," he said.

A celebrated trailblazer and leader of the multibillion-dollar self-improvement industry, Paul J. Meyer founded Success Motivation® International, Inc. in 1960 and dedicated it to "motivating people to their full potential." Based on Meyer's vision to help people achieve their goals, his flagship company has grown into an international group of companies marketing his materials in more than sixty countries and in twenty-three languages with others in progress. Combined sales exceed $2 billion worldwide, which surpasses the sales of any other self-improvement author, living or deceased.




  1. Develop a good work ethic.
  2. Build relationships for a lifetime.
  3. Take risks to succeed.
  4. Use boldness, audacity, and guts!
  5. Take what you can get... get your foot in the door and show them what you can do!
  6. Never give up.
  7. Learn how to handle rejection.
  8. Don't let rejection affect who you are in your self image.
  9. Throw tradition out the window! Never be limited by what people say, think or do.
  10. Listen to the wisdom of older and more experienced people.
  11. Relate the normally unrelated and see potentials and possibilities other people never see.
  12. Develop an "I will not be denied attitude "... a "Never give up attitude."
  13. Never be limited by other people's judgments, opinions, prejudices, or tunnel vision.
  14. Attitude is everything!
  15. Learn the importance of setting goals.
  16. Never stop learning.


  1. Live a non-judgmental life with zero prejudice.
  2. Love everybody ... unconditionally.
  3. Have a forgiving spirit and attitude.
  4. Operate in every situation with a servant's heart.
  5. Live a life with an attitude of gratitude.
  6. Be a responsible steward to those less fortunate, to your country, and to the world!
  7. Commit it all to God through Jesus Christ: your life and what your produce during your life.


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