A Name for Our Strategic Vision

A Name for our strategic visionWe have named our new vision Pro Futuris — for the future. An extension of our motto, Pro Futuris reminds us that our past is inextricably linked to our future, and that our obligation, to God and to the world, continues.

The motto of Baylor University — for Church, for Texas — was established in 1851 by Baylor's second president, Rufus Burleson. For more than 160 years, "Pro Ecclesia, Pro Texana" has remained at the heart of Baylor University. As a reminder that we exist to serve both God and the world, our motto is not a relic of our history, but a celebrated declaration of who we are today and who we will be in the future.

We plan for a future of educational excellence, built upon the Christian faith that undergirds all that we do. We strive for a future in which creations and innovations are not made only for the sake of scientific discovery or personal fulfillment, but for the real, lasting benefit they might have on humanity. We seek a future in which our students are provided a transformative educational experience that will imbue them with the knowledge of their future responsibility to serve, as well as to lead.

In 1931, beloved Baylor President Samuel Palmer Brooks challenged future generations to "face the future boldly." Today, we embrace this clarion call once again. Guided by a strategic vision, Baylor University courageously takes its stand, for God, for the world, and for our future.

Pro Ecclesia. Pro Texana.

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