Mrs. Baird's Bakeries President to Visit Baylor April 4April 1, 1996
by Alan Hunt
Larry G. Wheeler, president and chief executive officer of Mrs. Baird's Bakeries, Inc., will visit Baylor University's Hankamer School of Business on Thursday, April 4, to speak to first-year business students, entrepreneurship majors and marketing students. The program will be sponsored by the John F. Baugh Center for Entrepreneurship.
His lectures, at 9:30 a.m. and 11 a.m. in Kayser Auditorium, will be free and open to the public. Wheeler also will be the guest of honor at a 12:30 p.m. faculty luncheon at the Bill Daniel Student Student Center, when he will receive a framed certificate designating him as an honorary professor of the Baugh Center for Entrepreneurship. The presentation will be made by Dr. Richard C. Scott, vice-president for University Development, and former Hankamer dean.
Wheeler, 49, joined Mrs. Baird's Bakeries, Inc. in May last year from the Pillsbury company, where he served in a variety of management capacities over a 17-year period. Prior to joining Pillsbury in 1978, Wheeler directed a range of marketing and operations-related activities at Coca-Cola Foods and its parent, The Coca-Cola Co., for nine years. He holds a business degree from Georgia State University.
Mrs. Baird's Bakeries was founded in 1908, when Mrs. Ninnie L. Baird began baking fresh bread for her neighbors in Fort Worth as a means of supporting her eight children. Today, the company employs more than 3,000 people and has 11 bakeries located throughout Texas.