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Internet use increases in job hunting

Nov. 5, 1998

BY JULIA MCKENZIE

Reporter

Julia_McKenzie@baylor.edu

Finding the job opportunity of a lifetime over the Internet is easier than ever, thanks to many Fortune 500 companies posting electronic job-applications and information.

'You would have a hard time finding major companies that are not making use of the Internet,' said Bernie Milano, partner in charge of university relations, diversity and alumni programs for KPMG International, a CPA firm. 'Some companies are not even processing mail-in applications anymore. They're simply too time-consuming and cumbersome.'

Milano has worked with KPMG for 37 years, serves on several university boards and is involved with his company's hiring processes.

'We hire roughly 2,000 students a year off college campuses,' Milano said.

Being so familiar with the evolving job-hunting process, Milano has compiled 10 tips for finding a job on the Internet.

'Candidates who use the Internet to find jobs and reply to jobs are going to be much better off than people who reprint and mail by 'snail mail,'' Milano said. 'Sometimes it's simply because the job gets filled while the resume is still in the mail.'

In fact, Milano said the hiring manager could receive an e-mailed application seven to 10 days before receiving one sent via the postal service.

Milano offers the following tips, which he said have received a tremendous amount of publicity through national radio programs and publications:

1) Search websites that offer job listings in your desired field of work. Get your search off to an easy start by using the career fields category of the Yahoo browser. Websites such as CareerBuilder Network (www.careerbuilder.com), Monster Board (www.monsterboard.com) and Online Career Center (www.occ.com) can lead you to the vocation that interests you.

2) Use key words such as headhunter, recruiting and classifieds. Once you have located a series of sites you can find out which companies are hiring people for which positions.

3) Post your resume on the Internet through sites such as www.headhunter.net.

4) Make a list of several companies you would want to work for and use their names on the search engine. At their websites, you should be able to learn much about the company, including the name and e-mail address of the person to whom you should send your resume.

5) Have a cover letter which can be easily customized for each company and job description. It should include your name, phone number, e-mail address, the name of the company and the website from which you retrieved the address. E-mail it to potential employers along with your resume.

6) Keep the format of your resume formal. Employers appreciate a well-composed presentation of yourself.

7) Follow up your e-mailed resume with a phone call to the company.

8) Don't apply for the same job twice. Avoid the blunder by keeping a record of the companies to whom you have e-mailed your resume and the position for which you have applied.

9) Use an automatic signature on your e-mail, which includes your name and e-mail address. This will make it easy for the recipient to contact you.

10) Be consistent by following up an interview with thank you notes via e-mail, if that's the way you sent your resume.

Milano also emphasized the importance of tailoring cover letters and resumes to each job for which one applies.

'There's no such thing as a second first impression and the cover letter and the resume make that first impression,' Milano said. 'A candidate who takes the time to tailor his application to the company gains a clear advantage.'

Dr. John Boyd, director of Career Services at Baylor, agrees that the Internet is valuable for people looking for employment.

'The Internet is a great resource for finding opportunities,' Boyd said. 'It certainly ought to be accessed if you want to do a thorough job search.'

Career Services posts job opportunities and other related events on its website, Boyd said. The address is www.baylor.edu/~csc/.

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