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Vicious Cycle of 'Phone Snubbing'
[6/14/2017]
Business Standard: Picked up from a Baylor University press release, a new study by professors of marketing, Meredith David and James Roberts, finds that people who are "phone snubbed," or "phubbed," by others then turn to their own smartphones and engage in social media for acceptance.
(FULL STORY)

People ‘Phone Snubbed’ by Others Often Turn to Phones, Social Media for Acceptance, Baylor Study
[6/13/2017]
Scienmag: Picked up from a Baylor University press release, a new study by professors of marketing, Meredith David and James Roberts, finds that people who are "phone snubbed," or "phubbed," by others then turn to their own smartphones and engage in social media for acceptance.
(FULL STORY)

People Who Are “Phone Snubbed” By Others Often Turn To Their Own Phones, Social Media For Acceptance, Baylor Study Finds
[6/13/2017]
WACO, Texas (June 13, 2017) -- People who are phone snubbed -- or "phubbed" -- by others are, themselves, often turning to their smartphones and social media to find acceptance, according to new research from Baylor University's Hankamer School of Business.
(FULL STORY)

Being the Outsider: A Study on Group Dynamics, Satisfaction and Effectiveness
[6/7/2017]
Innovative Business at Baylor: Stacie Petter, associate professor of information systems, researches if team dynamics and a project's effectiveness is impacted by whether members of the team have worked together before.
(FULL STORY)

Are Clients Persuaded by Boastful Agents?
[6/1/2017]
Grant Packard, PhD, Andrew D. Gershoff, PhD, and David B. Wooten, PhD

Boasting by real estate agents can produce negative and positive reactions from their clients. However, boasting combined with a strategy to develop trust can be advantageous to a real estate agent.
(FULL STORY)

Forgiveness on Your Team: Role of Cohesion and Collective Action
[6/1/2017]
Kyle Irwin, PhD, Jo-Ann Tsang, PhD, Robert Carlisle, PhD, and Megan Johnson Shen, PhD


Forgiving a transgressor plays a monumental role in team or group dynamics. At a team level, forgiveness can impact the cohesiveness of the team or collective action.
(FULL STORY)

Getting into the Business of Your Buyer's Success
[6/1/2017]
Charles Fifield, MBA


A basic objective to any selling engagement should be the buyer’s success, however that may be defined by the buyer.
(FULL STORY)

INSIDER: If the Point of Selling Isn't Selling, then What's the Point?
[6/1/2017]
Courtney A. Harris, MBA Candidate


Salespeople will be more successful when they understand that the point of selling isn't selling. A salesperson's job is to help his or her customer make a better buying decision.
(FULL STORY)

INSIDER: Sales Growth
[6/1/2017]
Erick Huntley, MBA

In their new book, Sales Growth, authors Baumgartner, Hatami, and Valdivieso lead the reader through a series of strategies designed to help sales executives and their organizations continue to grow in a continuously changing world.
(FULL STORY)

Is the Customer Really King?
[6/1/2017]
Christopher R. Plouffe, PhD, Willy Bolander, PhD, Joseph A. Cote, PhD, and Bryan Hochstein, PhD

The modern real estate agent's business relationships today transcend obvious interactions with customers and now also include the internal business team and external business partners. The successful agent must skillfully manage these three relationships to complete the transaction.
(FULL STORY)


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