ProSales Takes Top Team and Individual Honors in National Competition
Baylor’s Professional Selling program (Baylor ProSales) finished 4th overall, out of 67 universities, in the National Collegiate Sales Competition (NCSC) at Kennesaw State University.
Baylor ProSales Finishes Third in Western States Collegiate Sales Competition
Baylor’s Professional Selling program (Baylor ProSales) finished 3rd overall in the Western States Collegiate Sales Competition (WSCSC). ProSales seniors, Katie Simutis and Lindsey Regan, alongside ProSales junior, Pearson Brown lead Baylor to this top finish.
Business Students to Present Plan to Waco City Council
On Tuesday May 5, six Baylor Business students will present a marketing plan to the Waco City Council at 3:00 p.m. The presentation will be televised on the Waco City Cable Channel.
Baylor University Business Student Takes Second Place in National Selling Competition
Baylor University senior Kelsey Mann was named runner-up in the national Sales Student of the Year Award competition held by the American Marketing Association (AMA) and the University Sales Center Alliance (USCA).
Technology and a Quality Life: A Delicate Balance
Baptist News: Referenced in an article about finding a balance between technology and reality is a Baylor University study that relates the uses of smart phones to addictive behaviors, depression, mood changing and inattentiveness. Researcher James Roberts, Ph.D., the Ben H. Williams Professor of Marketing in Baylor’s Hankamer School of Business conducted the study which also found a connection between phone usage and poor sleep and loneliness.
Mann Takes Second Place in National Competition
The American Marketing Association (AMA) and the University Sales Center Alliance (USCA) announced the inaugural Sales Student of the Year Award. Baylor’s Kelsey Mann received runner-up for this national award. The AMA Sales Student of the Year Award recognizes the top collegiate members demonstrating superior exposure to and participation in sales-related events.
The 25 Business Schools that Offer the Best Education
Business Insider: Baylor University’s Hankamer School of Business is recognized in this article as being listed among the top 25 business schools with the best quality of education, as compiled by GraduatePrograms.com. According to the article, more than 10,000 current and former business school students were surveyed.
Smartphones Are Lifelines for More Poor Americans, Study Says
NBC News: Quoted in an article about connections between smartphone dependency and lower income is James Robert, Ph.D., the Ben H. Williams Professor of Marketing in Baylor’s Hankamer School of Business. Roberts, an expert in consumer behavior, has extensively researched cellphone patterns among college students. He claims that the accessibility of cellphones has caused an exponential increase of dependency in users.
Adding Gratitude to Wealth May Help With Happiness
Psych Central: A Baylor University study led by James A. Roberts, Ph.D., Ben H. Williams Professor of Marketing in the Hankamer School of Business at Baylor University, shows the inverse relationship between materialism and happiness. The study was based off a questionnaire sent to 249 university students. Results showed that individuals of high materialism showed lower levels of general satisfaction. Results also demonstrated that gratitude has the ability to “buffer” the negative effects of materialism.
Sense of Gratitude Counters Life Dissatisfaction in Psychological Study
Medical Xpress: A Baylor University study led by Jim Roberts, Ph.D., The Ben H. Williams Professor of Marketing in the Hankamer School of Business at Baylor University, showed that individuals who were highly materialism were less satisfied with their lives, but that gratitude can “buffer” the negative effects of materialism.