Brands and Social Good
Using a company’s profits to do good in the world has increasingly become the key to winning over consumers. From the very beginning, fashion pioneer Kenneth Cole has leveraged his platform to help catalyze social change. Amanda Cole, social impact strategist at Kenneth Cole, talks about “look good, for good.”
Jim Ryan, managing director at Merrill Lynch at the the private banking and investment group in New York City, says investors today are demanding more from their portfolio. He says institutional investors have a greater responsibility to ensure that their own investments reflect their underlying ministry or mission.
Ruben Cantu, founder and CEO of Core Media Strategies, pairs investors with start-ups that have high potential. He knows what separates an A-team from a B-team, and the type of prime players investors are looking for.
Pitchfest competitions have become quite popular with entrepreneurs seeking financing. Ruben Cantu, founder and CEO of Core Media Strategies, shares his top five tips when presenting ideas to investors, in order to nail a pitch.
Creating the Right Setting for Success
Leadership expert Dan Rockwell says culture building helps to attract and retain the kind of people who will fulfill a company’s mission. He says some industries, such as banking, government and education, can be slower to change culture. He advises to start small, with a division, a team, or an office. And remember, a “great place to work” is often determined by what is tolerated on the job. For example, management allowing rudeness in a meeting, or allowing a great performer to break the rules.
Hankamer School of Business Finds New, State-of-the-Art Home
KWBU-FM: AUDIO: The new $100 million Paul L. Foster Campus for Business and Innovation is the new home of Baylor’s Hankamer School of Business. Media representatives were given a tour this week of the 275,000-square-foot building, which has an atrium, classrooms with the latest technology, collaborative study rooms and more than 250 office spaces. Interviewed for the story were Terry Maness, D.B.A., dean of Hankamer School of Business, and MBA student Kevin Mitchell.
Is the Customer Always Right?
Research indicates that an employee’s repeated exposure to violations of moral principle can have a large impact on their personal life. Witnessing customers returning clothing they’ve worn, or abusing assistance programs, for example, leave employees depleted of energy to perform well at work, as well as causing friction with co-workers and their family at home.
Cell Phone Snubbing
From sending pictures of food on Snapchat, to “checking in” on Facebook, phone snubbing – or “phubbing” – can weaken a relationship, according to one professor’s research. Her advice? Establish mobile phone boundaries with your partner.
Successful New Ventures
Ted Waldron offers a three-part formula for a successful start-up: Don’t try to go head-to-head with the major player in a market segment, provide a complimentary offering that extends or supplements a major competitor’s position, and wait for fragmentation in the supply chain.
There are some potential dangers to corporate social responsibility. Blaine McCormick provides perspectives from the consumer, the target of the philanthropy, and the shareholders.