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Hankamer School of Business Finds New, State-of-the-Art Home
[8/20/2015]
KWBU-FM: AUDIO: The new $100 million Paul L. Foster Campus for Business and Innovation is the new home of Baylor’s Hankamer School of Business. Media representatives were given a tour this week of the 275,000-square-foot building, which has an atrium, classrooms with the latest technology, collaborative study rooms and more than 250 office spaces. Interviewed for the story were Terry Maness, D.B.A., dean of Hankamer School of Business, and MBA student Kevin Mitchell.
(FULL STORY)

How to Stop Comparing Yourself To Others
[8/19/2015]
Rewire Me: This blog on the “key to happiness” explores research by James Roberts, Ph.D., The Ben H. Williams Professor of Marketing in Baylor’s Hankamer School of Business. He posits that the pursuit of material possessions may not equate to happiness but rather dissatisfaction. “People who pursue happiness through material gain tend to feel worse, and this is related to negative appraisals of their satisfaction with life,” wrote Roberts in his study, published in The Journal of Positive Psychology.
(FULL STORY)

The Astoundingly Simple Secret That Makes Argentines the Best Texters in the World
[7/31/2015]
Mic: This article focuses on the growing trend of voice and audio messages – in lieu of traditional texting – that people are adopting around the world. The story cites research by James Roberts, Ph.D., The Ben H. Williams Professor of Marketing in Baylor’s Hankamer School of Business, which revealed that college students spend an average of eight to 10 hours per day on their cellphones.
(FULL STORY)

The Impact of Bystander Video from Smartphones
[7/28/2015]
Houston Public Media: Story about people using cellphones to record such events as shootings and arrests quotes Baylor University researcher Jim Roberts, Ph.D., The Ben H. Williams Professor of Marketing in Baylor’s Hankamer School of Business. Roberts says a new social trend is that people are choosing to record provocative events rather than intervene. “We’re going beyond one step of being just apathetic bystanders...to what I call ‘cruel voyeurs,’” Roberts says.
(FULL STORY)

Professional Selling Program Recognized by Sales Education Foundation
[7/17/2015]
The Sales Education Foundation (SEF) named Baylor’s Professional Selling program to their list of Top University Sales Programs for the sixth year in a row
(FULL STORY)

3 Unexpected Ways to Help Your Kids Be Mindful About Screen Time
[7/14/2015]
The Huffington Post: Article includes three experts' viewpoints on family technology use. Quoted is Jim Roberts, Ph.D., The Ben H. Williams Professor of Marketing in Baylor’s Hankamer School of Business. Roberts, author of “Too Much of a Good Thing: Are You Addicted to Your Smart Phone?”, suggests tech-free zones of the house and times of the day – for everyone – so that cellphone use does not interfere with family relationships.
(FULL STORY)

Surprising Links between Gratefulness, Money and Happiness
[6/27/2015]
Psychology Today: If you feel thankful and grateful in general, you're more likely to experience happiness than people who are more focused on their material wealth and possessions, according to a recent study led by James A. Roberts, Ph.D., The Ben H. Williams Professor of Marketing in Baylor’s Hankamer School of Business. But when people who are more materialistic have an experience that causes them to feel gratitude in some form, their level of happiness rises. The research was published in The Journal of Positive Psychology.
(FULL STORY)

10 Ways Your Smartphone is Making You Fat
[6/18/2015]
Active Beat: A recent Baylor University study reports that female college students spend 10 hours daily on their smartphones, while men spend roughly 8 hours. According to the article, the time we spend on our phones is preventing us from doing more beneficial activities, like working out.
(FULL STORY)

Yet Another Reason Advertisers Should Embrace Body Diversity
[5/22/2015]
The Huffington Post: New research by James Roberts, Ph.D., The Ben H. Williams Professor of Marketing in Baylor’s Hankamer School of Business, is the focus of this The Huffington Post article addressing whether a model’s body size in an advertisement affects a consumer’s purchase. Roberts’ research found that marketers and advertisers who default to the “thin ideal” – the belief that thinner is better – could be alienating up to 70 percent of their audience. The article is part of The Huffington Post’s “Social Science Made Simple” series.
(FULL STORY)

A Consumer Dilemma: More Kale or Less Cake?
[5/21/2015]
As time goes on, more and more people are monitoring their food consumption in an attempt to lose weight or improve their overall health. But, should consumers focus on avoiding unhealthy foods or on eating more healthy foods? After seeing countless articles and headlines with titles such as “Foods You Should Avoid at All Costs” and “Best Foods for Your Health,” Assistant Professor of Marketing Meredith E. David wanted to find out for herself.
(FULL STORY)


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