A Consumer Dilemma: More Kale or Less Cake?
As time goes on, more and more people are monitoring their food consumption in an attempt to lose weight or improve their overall health. But, should consumers focus on avoiding unhealthy foods or on eating more healthy foods? After seeing countless articles and headlines with titles such as “Foods You Should Avoid at All Costs” and “Best Foods for Your Health,” Assistant Professor of Marketing Meredith E. David wanted to find out for herself.
Study: Hey, Advertising and Marketing Pros! Before You ‘Go Thin,’ Think Again
Here’s the skinny: Not all women will buy products because the models in the advertisements are thin, according to a new study of a diverse group of 239 women by a Baylor University marketing professor.
Reacting to Activists
How do activist organizations get companies to do what they want? What factors should a company take into consideration before responding to activists? Ted Waldron provides insights from his research on the topic.
New business ideas are being pitched in an unconventional setting that may come as a surprise to some. MBA students are going to jail to help inmates develop business plans.
Smartphone Separation Anxiety: How Bad is Your Nomophobia?
NBC’s TODAY Show: “Nomophobia” (no-mobile-phone-phobia) – that anxious feeling when you are without your smartphone – was the subject of NBC reporter Erica Hill’s story for Thursday’s TODAY Show, which features James Roberts, Ph.D., The Ben H. Williams Professor of Marketing in Baylor’s Hankamer School of Business. Roberts, whose research on cellphone addiction has made national and international news for many months, was interviewed as an expert source. He said, “Cellphones are becoming a more integral part of our life, and as they have become more portable, as they become more multifunctional, we find more ways to become attached to them, if not addicted.” Several of Roberts’ tips, as well as his research, which found that male and female college students spend an average of 8-10 hours per day on their mobile devices, respectively, were also included in the piece.
Baylor Regents Approve Entrepreneurship Ph.D., $1.1 Million Athletic Weight Room Renovation
Waco Tribune-Herald: Baylor’s Hankamer School of Business will add a new doctorate degree in entrepreneurship, aiming to capitalize on the limited number of advanced degree options in the growing study field. Quoted in the story is Terry Maness, D.B.A., business school dean. The Board also approved $1.1 million to design and construct the Simpson Strength and Performance Center in the Simpson Athletics and Academic Center.
The Challenges of Free Trade Across the Atlantic
Joe McKinney, Ben H. Williams Professor of International Economics and associate director of the McBride Center for International Business, is an expert in international trade policy. He has testified before the Trade Subcommittee of the U.S. House of Representatives’ Ways and Means Committee, the U.S. International Trade Commission on the economic effects of the North American Free Trade Agreement (NAFTA), and the U.S. Trade Deficit Review Commission concerning the implications of persistent trade deficits.
2015’s Mayweather vs. Pacquiao by the Numbers
Wallet Hub: Kirk Wakefield, Ph.D., the Edwin W. Streetman Professor of Retail Marketing in Baylor’s Hankamer School of Business, is quoted as an expert source regarding the popularity of boxing, compared to other sports – football and soccer, specifically. “Given the rise of soccer in popularity among millennials, if the NFL does not adapt to the culture and properly assess the risks of the sport, it may end up where boxing is today. Of course, we are talking over the course of decades.”
Study Ranks Texas Low on List of Best States for Working Mothers
KWTX-TV: Emily Hunter, Ph.D., assistant professor of management in Baylor’s Hankamer School of Business, is featured as an expert source in this story about a Wallet Hub study that ranks Texas low on a list of best states for working mothers. “Employers are starting to recognize that workers want more family friendly policies, and to stay competitive and to keep those high-performing workers, that they need to offer the best family friendly benefits,” Hunter said.
Learn, Teach, Repeat
Accounting and Business Law Professor Bill Thomas has a long history with Baylor University. Thomas is a “double bear;” he holds a BBA and an MBA from Baylor. He went on to get his PhD from the University of Texas at Austin before returning to Baylor to teach. Since then, he has taught at Baylor for a total of 39 years.
Baylor Class Urges Marketing Outreach to Keep Young Professionals in Waco
Waco Tribune-Herald: Baylor students and professors are brainstorming ways to market Waco to young professionals. At a Waco City Council work session, six students of Todd Finch, part-time lecturer of marketing in Baylor’s Hankamer School of Business, pitched ideas for a campaign to keep young professionals in town after they graduate from Waco’s colleges. Sophomore Taylor Dick, junior Savannah Batista and Waco Mayor Malcolm Duncan are quoted.
Familiarity and Race
BizEd: Article about a National Bureau of Economic Research study co-authored by James West, Ph.D., W.H. Smith Professor of Economics in Baylor’s Hankamer School of Business, which shows that increased contact between majority and minority groups leads to improved attitudes and behaviors. The research analyzed the roommate choices of cadets at the U.S. Air Force Academy. Specifically, researchers looked at what happened when white cadets were assigned black roommates.
ProSales Takes Top Team and Individual Honors in National Competition
Baylor’s Professional Selling program (Baylor ProSales) finished 4th overall, out of 67 universities, in the National Collegiate Sales Competition (NCSC) at Kennesaw State University.
Baylor ProSales Finishes Third in Western States Collegiate Sales Competition
Baylor’s Professional Selling program (Baylor ProSales) finished 3rd overall in the Western States Collegiate Sales Competition (WSCSC). ProSales seniors, Katie Simutis and Lindsey Regan, alongside ProSales junior, Pearson Brown lead Baylor to this top finish.
Business Students to Present Plan to Waco City Council
On Tuesday May 5, six Baylor Business students will present a marketing plan to the Waco City Council at 3:00 p.m. The presentation will be televised on the Waco City Cable Channel.
Baylor Professional Fraternity Took Care of Business at State Competition
Baylor’s freshly minted Phi Beta Lambda (PBL) chapter has set a precedent of success after bringing home 43 awards April 10-11 at the 2015 State Leadership Conference at The University of Texas at Dallas in Richardson.
Ethics Of: A Billion-dollar Sports League Operating as a Nonprofit [BBR]
Mass appeal has propelled the National Football League’s popularity and economic success, enabling blockbuster ticket sales, a namesake television network, broadcast deals, beverage sponsorships, clothing and apparel sales, and other income streams.
TREP EXPO in Addison Gathers Entrepreneurship Thought Leaders to Strengthen Startup Community
Baylor entrepreneurship department partners with Addison Economic Development, Dallas Entrepreneur Center for May 14-15 event
Baylor University Business Student Takes Second Place in National Selling Competition
Baylor University senior Kelsey Mann was named runner-up in the national Sales Student of the Year Award competition held by the American Marketing Association (AMA) and the University Sales Center Alliance (USCA).
The 25 Business Schools that Offer the Most Financial Aid
Business Insider: Hankamer ranked #1 when the online grad school guide GraduatePrograms.com surveyed over 10,000 current and former business school students about their programs to find which ones offer the best financial aid.
Teaching Business Skills to Ugandan Pastors [BBR]
In Uganda, the majority of residents are Christian. Yet, many believe in witch doctors and the evil nature of business. It’s a region where, traditionally, Christians believe God blesses His faithful followers with material wealth. As a result, business and the learning of business skills are discouraged. Ugandan pastors and their wives who seek business skills have been historically deemed as mistrusting of God and His will.
Satisfied Employees Make Satisfied Companies
Employees matter. In recent research, Assistant Professor of Finance Antonio Macias, found employees do create value for firms, which can be evident in mergers and acquisitions.
8 Biggest Misconceptions About Retirement
USA TODAY: Tom Potts, Ph.D., professor of finance in Baylor’s Hankamer School of Business, is quoted as an expert source in this article identifying misconceptions about retirement – everything from “retirement is easy” to tips on how to talk to a financial planner. "A financial planner can help uncover these misconceptions and bring clarity to these areas of confusion and misunderstanding," Potts said.
The Colorful Language of Finance
More than most disciplines, the world of finance operates using a core of playful language. The industry’s terminology conveys the imagination required to address the financial challenges of daily life.
Bears on a Mission [BBR]
From volunteering at a soup kitchen to founding an organization to end hunger, the pursuit of a calling can be defined many ways.
For more than 50 years, Baylor Business graduates have applied their business education to provide principled leadership and a Christian commitment to service to their communities.
We spoke to four mission-driven alumni who have harnessed those business skills and dedicated their careers, and lives, to nonprofit organizations and their causes.
Preparing Early: Why You Should Begin your Retirement Planning in your 20s or 30s
Insurance News Net: Bill Reichenstein, Ph.D., the Pat and Thomas R. Powers Chair in Investment Management at Baylor's Hankamer School of Business, is quoted in this story about younger workers preparing for retirement. In the article, originally published by the Deseret News, Reichenstein encourages people to save all they can in tax-deferred or tax-exempt accounts due to strong tax advantages, compared to saving in a taxable account or a non-qualified annuity.
Baylor’s New Venture Competition Awards Student Entrepreneurs
The Baylor New Venture Competition, hosted by the department of entrepreneurship in Baylor University’s Hankamer School of Business, awarded more than $130,000 in cash and prizes to student teams pitching original business plans.
Baylor's New Phi Beta Lambda Organization Sweeps Competition
In its first year of operation at Baylor University the Phi Beta Lambda business fraternity competed in a statewide academic competition bringing home numerous awards.
Technology and a Quality Life: A Delicate Balance
Baptist News: Referenced in an article about finding a balance between technology and reality is a Baylor University study that relates the uses of smart phones to addictive behaviors, depression, mood changing and inattentiveness. Researcher James Roberts, Ph.D., the Ben H. Williams Professor of Marketing in Baylor’s Hankamer School of Business conducted the study which also found a connection between phone usage and poor sleep and loneliness.
Mann Takes Second Place in National Competition
The American Marketing Association (AMA) and the University Sales Center Alliance (USCA) announced the inaugural Sales Student of the Year Award. Baylor’s Kelsey Mann received runner-up for this national award. The AMA Sales Student of the Year Award recognizes the top collegiate members demonstrating superior exposure to and participation in sales-related events.
What Gets Measured, Gets Done
There’s been a disconnect between job performance evaluations and what firms want employees to achieve. An organization’s evaluation system impacts their workers’ behavior.
The 25 Business Schools that Offer the Best Education
Business Insider: Baylor University’s Hankamer School of Business is recognized in this article as being listed among the top 25 business schools with the best quality of education, as compiled by GraduatePrograms.com. According to the article, more than 10,000 current and former business school students were surveyed.
Smartphones Are Lifelines for More Poor Americans, Study Says
NBC News: Quoted in an article about connections between smartphone dependency and lower income is James Robert, Ph.D., the Ben H. Williams Professor of Marketing in Baylor’s Hankamer School of Business. Roberts, an expert in consumer behavior, has extensively researched cellphone patterns among college students. He claims that the accessibility of cellphones has caused an exponential increase of dependency in users.
Sense of Gratitude Counters Life Dissatisfaction in Psychological Study
Medical Xpress: A Baylor University study led by Jim Roberts, Ph.D., The Ben H. Williams Professor of Marketing in the Hankamer School of Business at Baylor University, showed that individuals who were highly materialism were less satisfied with their lives, but that gratitude can “buffer” the negative effects of materialism.
Investing in People
There are hundreds of “angel groups” across the U.S. and around the world. What are they looking for when considering where to invest?
What Is a Future Income Stream Really Worth?
The Wall Street Journal: Bill Reichenstein, Ph.D., The Pat and Thomas R. Powers Chair in Investment Management at Baylor's Hankamer School of Business, is quoted in this column about the pros and cons of taking a lump-sum check versus a stream of future payments.
The Pros & Cons of Corporate Social Responsibility [BBR]
At first blush, the idea of corporate social responsibility seems like something every company should strive for.
Giving back to the community, or even the world, seems like a reasonable expectation for companies that want to “do the right thing.”
But Department of Management Chair and Associate Professor Blaine McCormick contends the concept is not always so black and white.
10 Common Investing Rules That Don’t Apply Anymore
U.S. News and World Report: When does traditional wisdom crumble into irrelevance? Financial advisors – including Bill Reichenstein, Ph.D., the Pat and Thomas R. Powers Chair in Investment Management at Baylor's Hankamer School of Business – say that moment comes when clichés become counterproductive.
Adding Gratitude to Wealth May Help With Happiness
Psych Central: A Baylor University study led by James A. Roberts, Ph.D., Ben H. Williams Professor of Marketing in the Hankamer School of Business at Baylor University, shows the inverse relationship between materialism and happiness. The study was based off a questionnaire sent to 249 university students. Results showed that individuals of high materialism showed lower levels of general satisfaction. Results also demonstrated that gratitude has the ability to “buffer” the negative effects of materialism.
Baylor Clinches Top 10 Accounting Program in LinkedIn Rankings
LinkedIn recently ranked Baylor University a Top 10 school for graduate accounting. LinkedIn analyzed over 300 million alumni profiles to find out “how universities around the world stack up across a variety of careers.”
Why You Should Begin Planning for Retirement in Your 30s
The Oklahoman: Bill Reichenstein, Ph.D., the Pat and Thomas R. Powers Chair in Investment Management at Baylor's Hankamer School of Business, is quoted in this story about younger workers preparing for retirement. In the article, written by the Deseret News, Reichenstein encourages people to save all they can in tax-deferred or tax-exempt accounts due to strong tax advantages, compared to saving in a taxable account or a non-qualified annuity.
The Rise of Mission-Critical Skills: The competencies enabling individuals and organizations to pursue their callings [BBR]
What private-sector business skills are prized by nonprofit organizations?
It’s an increasingly important, but complex question – and one that ought to command the attention of all leaders and managers, regardless of the sector in which their organizations execute their unique missions.
Why a Total Return Investing Approach Makes Sense to Me
The Wall Street Journal: Bill Reichenstein, Ph.D., the Pat and Thomas R. Powers Chair in Investment Management at Baylor's Hankamer School of Business, penned this column regarding retirees investing their portfolios widely using a total-return approach.
Researchers Use Roommate Selection Data to Examine Attitudes Toward Minority Groups
Sustainable City Network: Article about a National Bureau of Economic Research study co-authored by James West, Ph.D., W.H. Smith Professor of Economics in Baylor’s Hankamer School of Business, which shows that increased contact between majority and minority groups leads to improved attitudes and behaviors. The research analyzed the roommate choices of cadets at the U.S. Air Force Academy. West, quoted in the article, said the study went beyond surveying cadets and used data to examine their actions. “If the actions of someone can be observed, that’s a much more powerful signal of what they really think,” West said. “Actions don’t lie.”
Business School Climbs Rankings in U.S. News Grad School Survey
Baylor's Hankamer School of Business moved up seven places to No. 58 among the top-rated master’s programs in business, tied with George Washington University and University of Alabama.
Know Who Your Best Clients Are
Realtor: This article features sales expert Andrea Dixon, Ph.D., executive director of Baylor University’s Center for Professional Selling and the Keller Center for Research in Baylor’s Hankamer School of Business, who advises salespeople to narrow their customer databases and develop “personal touch portfolios,” which rank the best candidates for a salesperson’s most personalized marketing and highest level of attention. “We are limited in bandwidth as individuals,” Dixon says. “You want to target the people who it makes the most sense for that individualized follow-up — those for whom seeing, hearing and feeling from you will evoke a positive personal response.”
Baylor’s McBride Center for International Business Presents Global Business Forum on “The Global Classroom: Issues in International Education”
The ninth annual Global Business Forum, presented by the McBride Center for International Business in Baylor’s Hankamer School of Business, will be held March 16 to 20, and will examine “The Global Classroom: Issues in International Education.”
The 'Big Four" Business School Game Changers
Dean Terry Maness is one of four deans featured in this article on the Eduvantis blog. What is the one thing happening in business schools today that will have the most impact on the industry in 5 years?
How to Pump Up Retirement Income by as Much as 30%
The Wall Street Journal: William Reichenstein, professor of finance and The Pat and Thomas R. Powers Chair of Investment in Management at Baylor’s Hankamer School of Business, is quoted in Jonathan Clement’s WSJ column about strategies to boost annual income during retirement by as much as 30 percent.
Baylor Team Wins Finance Competition
Four Baylor students won first place at The Texas Investment Portfolio Symposium (TIPS) at Rice University's Jones Graduate School of Business.
Help for Deciding When to Claim Social Security
Next Avenue: Social Security Solutions, a web-based tool that combines advice on timing a Social Security claim with recommendations for a tax-efficient retirement drawdown plan, was co-developed by Bill Reichenstein, professor and holder of The Pat & Thomas R. Powers Chair of Investment in Management in Baylor’s Hankamer School of Business. Reichenstein has done extensive research on how maximizing Social Security income can prolong the life of one’s portfolio.
Baylor Angel Network Reports Record-Breaking Year
Baylor Angel Network (BAN) members invested more than $3 million in 12 companies in 2014, more than twice the amount invested in 2013.
Constantly Checking Your Phone May be a Sign of Depression
Good Housekeeping: Research conducted by Baylor University found that individuals who frequently check their cellphone may be trying to improve how they feel emotionally. Similar to substance addictions, cellphone addiction could be an attempt at mood repair, the study found. Baylor researchers recruited 346 men and women with an average age of 21 and analyzed their personalities and level of mobile phone addiction through their answers to a detailed questionnaire.
Can Money Buy Us Happiness?
U.S. News & World Report: The adage “money can’t buy you happiness” may have some exceptions. According to this article, there are a few purchases that can lift consumer’s spirits. James Roberts, The Ben H. Williams Professor of Marketing at Baylor’s Hankamer School of Business, is quoted saying the thrill of purchases are short-lived while paying for experiences allows one to “savor the memories…for a lifetime.”
Are You Addicted to Your Smartphone?
Wall Street Journal This Morning: AUDIO: Hosts of the radio program, Wall Street Journal This Morning, discuss the Yahoo! Tech column by James Roberts, The Ben H. Williams Professor of Marketing at Baylor’s Hankamer School of Business, that walks readers through the six signs of smartphone addiction. At the end of the column, readers are asked to consider 12 statements to gauge whether they’ve reached (or surpassed) the “tipping point” of smartphone addiction. Roberts is widely recognized for his research on consumerism and cellphone addiction.
Prison Program Helps Keep Inmates From Reoffending By Equipping Them With Business Skills
Huffington Post: Inmates at Cleveland Correctional Facility in Texas are being offered the opportunity to participate in a unique Prison Entrepreneurship Program (PEP). Participants take on MBA-level coursework such as business plan and pitch writing, and are paired with a mentor in the business field. At the end of PEP, prisoners are awarded a certificate of entrepreneurship from Baylor University’s Hankamer School of Business. PEP boasts more than 1,000 graduates since its creation more than a decade ago, with almost all of the ex-inmates finding jobs within 90 days of their release, according to the Associated Press.
This May be the Way to Eliminate the Biases White Students Don’t Even Know they Have
The Washington Post: This Washington Post blog post features a National Bureau of Economic Research study co-authored by James West, Ph.D., W.H. Smith Professor of Economics in Baylor University’s Hankamer School of Business, which shows that increased contact between majority groups and higher-aptitude members of minority groups leads to improved attitudes and behaviors. Specifically, the research analyzes the roommate choices of cadets at the U.S. Air Force Academy.
Student-managed Investment Fund Provides Scholarships
For the 11th consecutive year, the student-managed Philip M. Dorr Alumni & Friends Endowed Investment Fund has provided a generous financial contribution for student scholarships. This year, $150,000 will be distributed by the fund.
Why Managers and Employees Have Wildly Different Ideas About Work-Life Balance
Fast Company: Finding a balance between work and personal time is next to impossible, but according to Emily Hunter, Ph.D., assistant professor of management in Baylor’s Hankamer School of Business, the responsibility of balance is left on the shoulders of the staffers. Hunter states that it is difficult to apply policies in the workplace that satisfy everyone and that Human Resources departments are underutilizing family-friendly offerings.
Hankamer Student Awarded Prestigious Scholarship
Senior Emily McWhirter, a human resource management major, is the recipient of a Society for Human Resource Management Foundation’s student scholarship award. SHRM confers only five undergraduate education awards each year.
Super Bowl Ads Win by Playing to Viewers' Emotions, Experts Say
Pittsburgh (PA) Tribune-Review: Kirk Wakefield, Ph.D., The Edwin W. Streetman Professor of Retail Marketing in Baylor’s Hankamer School of Business, is quoted as an expert source in this article examining the impact of emotional and celebrity advertising during the Super Bowl. Celebrities offer a way to establish a quick connection without spending 30 to 60 seconds teasing out a story, Wakefield explained.
Per Bylund – Research Professor at Baylor University
IdeaMensch: An in-depth Q&A profile with Per Bylund, Ph.D., research professor in the John F. Baugh Center for Entrepreneurship in Baylor’s Hankamer School of Business, who addresses his day-to-day habits, his passion for entrepreneurship and how to bring ideas to life. “As an academic, I think an idea may be inspiring in itself. But to be of value, it needs to speak to someone’s emotions, fantasies, or imagination, then evolve as it’s taken on by someone who realizes its potential,” Byland said.
Women’s exit of IT studied at Baylor
Cindy Riemenschneider, Ph.D., professor of information systems and associate dean for research and faculty development in Baylor’s Hankamer School of Business, is interviewed in this story about her research, which shows that occupational culture and informal social networks at IT firms are areas that need to be addressed to help keep women from fleeing IT jobs. “Because of the imbalance with regard to gender, a woman that wants that type of a mentor may need to seek out a mentor from another organization,” Riemenschneider said.
Clarity of Purpose
Entrepreneur Kevin Rustagi says the people who survive, even thrive, in the start-up world, all tend to be “hard-wired” the same. He says gritty people have deeply thought out, long-term goals and a “stick-to-it-ive-ness.”
How do certain people achieve such great things? What really separates people who really seem to have an almost other-worldly level of commitment to their ideas? Entrepreneur Kevin Rustagi says some people have a kind of “energy about them” to create new things… and a lot of staying power has to do with grit.
Social Security Needs Dependability, Even If Benefits Decrease: Retirement Scan
Financial Planning: Compilation of advice from articles in major news outlets on social security and financial planning. From the Wall Street Journal, William Reichenstein, Ph.D., professor of finance and The Pat and Thomas R. Powers Chair of Investment Management at Baylor’s Hankamer School of Business, says Congress needs to revamp Social Security to ensure that retirees will receive about 75% of their benefits in case the trust fund is depleted. He suggests using a new measure that yields a lower inflation than what the current formula provides. "I believe most of us would rather have a slightly lower level of promised benefits that we can depend on than to have a potentially dramatic reduction in benefits about 2033,” Reichenstein said.
A Crucial Resume Tip for Seniors Looking for Work
The Wall Street Journal: William Reichenstein, Ph.D., professor and The Pat and Thomas R. Powers Chair of Investment in Management in Baylor’s Hankamer School of Business, writes that senior citizens searching for jobs should tailor their resumes for “the job opening in question.” While it is important to seem qualified for a position, a resume should not be bogged down with previous accomplishments. Instead, applicants “can remove some items and better highlight” other achievements, Reichenstein says. Dr. Reichenstein is part of “The Experts,” a group of industry, academic and cultural thinkers who weigh in on the latest debates in The Journal Report.
Emily Hunter Interview on “Is the Customer Always Right?”
KGO-AM “Consumer Talk”: AUDIO: Emily Hunter, Ph.D., assistant professor of management in Baylor’s Hankamer School of Business, is interviewed by San Francisco radio talk show host Michael Finney regarding her research of food service workers who retaliate after encountering disagreeable customers. Hunter describes a number of the behaviors and, knowing that there will always be such customers, she suggests employers and managers take steps – including specialized training and instituting an open-door policy – to help servers reconsider acting out.
The Best Online Tools for Retirement Planning and Living
The Wall Street Journal: A growing array of apps and websites makes it easier to complete many of the most basic — and most important — tasks, from saving money and creating legal documents to figuring out a second career and where to live. Quoted is William Reichenstein, Ph.D., professor and holder of The Pat and Thomas R. Powers Chair of Investment in Management in Baylor’s Hankamer School of Business. “Our research has shown that an optimal Social Security strategy, combined with tax-efficient withdrawals, can extend the life of a portfolio by as much as 10 years or longer,” he said.
Service employees need to focus on customer experience
Suncoast News: Emily Hunter, Ph.D., assistant professor of management in Baylor’s Hankamer School of Business, is featured in this story regarding her research of food service workers who retaliate after encountering disagreeable customers. Hunter provides a list of tips to help managers create a work atmosphere in which servers are less inclined to engage in counterproductive work behavior. “Providing servers with more control, flexibility and empowerment to handle customer issues can buffer buildup of stress and prevent employees from retaliating at their customers,” Hunter said.
Why you should take the Practicum in Portfolio Management
Thinking about taking the Practicum in Portfolio Management course? Danny Huizinga, editor-in-chief of the Baylor Business Fellows Newsletter, discusses his experience in this article.
Texas prison goal: Business-savvy inmates
The Salt Lake Tribune: This article cites the success of the Prison Entrepreneurship Program based in Houston, with whom Baylor's Hankamer School of Business has partnered to help male prisoners reestablish themselves by giving them the opportunity to earn certificates of entrepreneurship. According to the article, over the past 11 years, PEP “has graduated more than 1,100 students” who have opened 165 businesses “grossing more than $1 million.”
Women in IT
According to Cindy Riemenschneider, professor of information systems, there are a number of challenges for women in IT today. Barriers stem from the fact that so few women are in the higher levels of organizations to begin with. In addition, the way work-family balance is viewed is still gender biased.
Yes, Nasty Restaurant Customers, Servers Will Indeed Sabotage Your Food
AdWeek: This article focuses on a study of customer-directed counterproductive work behavior co-authored by Emily Hunter, Ph.D., assistant professor of management in Baylor’s Hankamer School of Business. The study of more than 400 frontline food service workers showed that the majority had participated in adverse behavior following an interaction with a disagreeable customer. Hunter, an expert on workplace deviance, is quoted in the story. "Behavior of frontline employees has a real impact on the company's bottom line," Hunter said. "Therefore, preventing counterproductive behaviors where employees yell at, ignore or degrade customers is critical."
iPhone Separation Anxiety is Really a Thing, Researchers Say
Network World: Article on research that shows that cellphone separation can have negative physical and mental effects on iPhone users references a 2014 Baylor study that found that women college students spend an average of 10 hours a day on their cellphones, and men almost eight hours. “That’s astounding,” said James Roberts, Ph.D., The Ben H. Williams Professor of Marketing in Baylor’s Hankamer School of Business. “As cellphone functions increase, addictions to this seemingly indispensable piece of technology become an increasingly realistic possibility.”
Travel has its Advantages
Professor of information systems, Cindy Riemenschneider, says studying overseas gives students a leg up on their resume and opens the door for internships abroad. “It offers opportunities for students that there is no way to replicate that in a classroom. It opens their eyes to see that there are many different ways that people do things that are not like the United States. Their philosophy with regard to work is very different.”
Where Does CRM Go from Here?
CRM Magazine: Article about customer relationship management quotes Jeff Tanner, Ph.D., professor of marketing and executive director of Baylor Business Collaborative in the Hankamer School of Business, about predictions for shifts in 2015 in sales, marketing and customer service. Tanner says that “businesses have been emphasizing the wrong technology and incentivizing the wrong behaviors. We've been promising that technology would empower salespeople, but that hasn't happened. CRM is still mostly used as a management tool.”
How Dreams and Money Didn’t Mix at a Texas Distillery
The New York Times: Article addressing the challenges surrounding Waco’s Balcones distillery quotes Matt Wood, Ph.D., assistant professor of entrepreneurship in Baylor’s Hankamer School of Business and an expert on business start-ups and venture capitalists, who was contacted by The New York Times to provide commentary. Wood says that entrepreneurs often have “strong identification with their businesses” and that can make it hard to give up control to investors who don’t always have that same connection to the enterprise. “When you compound that mentality with the textbook problems of entrepreneurs giving up control, it’s almost kind of a perfect storm,” Wood said.
New Year’s Resolutions for Soon-to-Be Retirees
The Wall Street Journal: William Reichenstein, Ph.D., professor and The Pat & Thomas R. Powers Chair of Investment in Management in Baylor’s Hankamer School of Business, is among the Wall Street Journal’s “The Experts,” a group of retirement-planning specialists who answer the question: What’s one practical New Year’s resolution soon-to-be retirees should make? Dr. Reichenstein suggest that they should “practice retirement.”
Financial Terms Those Nearing Retirement Often Misunderstand
The Wall Street Journal: William Reichenstein, Ph.D., professor and The Pat & Thomas R. Powers Chair of Investment in Management in Baylor’s Hankamer School of Business, is among the Wall Street Journal’s “The Experts,” a group of retirement-planning specialists who discuss the words and phrases that they think pose the biggest problems for people nearing retirement. Dr. Reichenstein tackles the term “sustainable withdrawal rate” which tends to trip up retirees.
Pair that tweets together, stays together?
The Houston Chronicle: Article originally published Dec. 3 in the New York Times about the negative effects that technology can have on interpersonal relationships references a study by James Roberts, Ph.D., The Ben H. Williams Professorship in Marketing in Baylor’s Hankamer School of Business, which found that paying too much attention to a cellphone could ruin relationships with loved ones and friends. “Phubbing your significant other by giving precedence to your phone activities over paying attention to your significant other is a path to strained relationships,” Roberts said.
Rising cellphone use hurts young people, experts say
Times Colonist: Column about the dangers of being a cellphone junkie mentions a recent study on cellphone addiction by James Roberts, Ph.D., The Ben H. Williams Professor of Marketing in Baylor’s Hankamer School of Business. Roberts found that women spent an average of 10 hours per day and men nearly eight on their electronic devices.
How to Overcome Recruiter Cold Call Resistance
Recruiter.com: Article about “cold call reluctance” and the specific psychological fear that fuels the reluctance cites research from the Keller Center for Research in Baylor’s Hankamer School of Business that found 12 types of sales call reluctance that could undermine the effectiveness of salespeople or agency recruiters.
Students Working to Improve Quality of Life in East Waco (Video)
KWTX-TV: A story about students in Baylor’s Business Excellence Scholarship Team (B.E.S.T.) class who are working with Waco civic and economic leaders as well as business owners along East Waco’s Elm Street to discuss and develop plans to help revitalize the area. The class is taught by Marlene Reed, D.B.A., senior lecturer in entrepreneurship in Baylor’s Hankamer School of Business. Reed was interviewed for the story, along with B.E.S.T. students Bryce Garoutte, Michael Summers and Jin Know.
When Discounting Is Bad for Business, and How Marketing Can Help
The Huffington Post: Column by Vala Afshar, chief marketing officer with Extreme Networks, and Jeff Tanner, Ph.D., professor of marketing at Baylor’s Hankamer School of Business and author of “Analytics & Dynamic Customer Strategy: Big Profits from Big Data,” about data-driven scientific marketing that can help businesses readily see results. However, not all companies are yet taking advantage of the data. Tanner provides a real example of a business that posed a marketing hypothesis – in this case one that went against conventional discounting wisdom – set up an experiment and received great data to validate the hypothesis and improve the business.
Baylor’s Hankamer School of Business Wins 2014 Best University Mobile App for the Baylor Business Review iPad App
Baylor University’s Hankamer School of Business earned the 2014 MobileWebAward for Best University App for its Baylor Business Review (BBR) iPad application. The BBR is the student and alumni magazine of the School and the first magazine app published by Baylor University.
Baylor Professor’s New Research Geared to Keep Women from Fleeing IT Profession
For years, employers and experts have been trying to reverse the exodus of women from information technology positions. They're failing.
Retirement Planning and Social Security Claims for the Non-Traditional
The decision on how and when to claim Social Security benefits is a large financial decision in a person’s life. Many claimants are uninformed, and therefore, aren’t making the best financial decision for his or her family. Finance Professor and Pat and Thomas R. Powers Chair in Investment Management William Reichenstein decided to lend his expertise and help those maneuvering the complexities of retirement planning.
Happy, Happy, Happy
Shawn Achor researches how people can re-wire their brain to be happier. He says there are two things that accelerate the brain toward growth – the perception of progress and seeing the finish line as being close.
The Influence of Professional Skepticism
Professional skepticism is a foundational concept for auditors. A job well done hinges on exhibiting appropriate levels of professional skepticism, which includes a questioning mind, a critical assessment of evidence, and an alertness to the potential for accounting mistakes. Some large financial scandals may have been prevented if an auditor had shown more professional skepticism.
Put down that phone! ‘Technoference’ may be hurting your relationship
NBC’s Today Show: This article incorporates findings from a study by James Roberts, Ph.D., holder of The Ben H. Williams Professorship in Marketing in Baylor’s Hankamer School of Business, revealing that paying too much attention to a cellphone could ruin relationships with loved ones and friends. “Cell phone attachment is positively related to an increase in stress and anxiety and even depression,” Roberts said.
Are Gadget-Free Bedrooms the Secret to a Happy Relationship?
New York Times: Article about the negative effects that technology can have on interpersonal relationships references a study by James Roberts, Ph.D., The Ben H. Williams Professorship in Marketing in Baylor’s Hankamer School of Business, which found that paying too much attention to a cellphone could ruin relationships with loved ones and friends. “Phubbing your significant other by giving precedence to your phone activities over paying attention to your significant other is a path to strained relationships,” Roberts said.
Happy is as Happy Does
Happiness fuels success – not the other way around – says Shawn Achor in his book “The Happiness Advantage.” He says that research shows us when we raise somebody’s level of happiness first by deepening their optimism and deepening their social connection, every single business outcome we can test for improves. Productivity rises 31%, sales rise cross industry by 37%, and you’re 40% more likely to receive a promotion. Happiness is actually a precursor to greater levels of success, not merely the result of it.
Why ‘Bad’ Leaders Actually Make the Best Leaders
Healthcare Daily: An article by Gary Carini, Ph.D., professor of management and associate dean for graduate business programs at the Hankamer School of Business, about the qualities of successful leaders. “Somehow, an imperfect leader, one who is transparent about their past and current difficult experiences, can have more credibility when he or she communicates how they have learned from their very imperfection,” Carini wrote. Carini points out that the best leaders are transparent about their failures and well-practiced in their areas of expertise.
How Withdrawal Rates Trip Up Retirees
The Wall Street Journal: William Reichenstein, Ph.D., The Pat and Thomas R. Powers Chair in Investment Management in Baylor University’s Hankamer School of Business, is one of “The Experts,“ a group of industry, academic and cultural thinkers who weigh in on the latest debates in The Journal Report. This week, Dr. Reichenstein answers the question: What financial term do you wish those nearing retirement better understood?
Waco ‘Geek’ Gets Rare View of Earth with Near Space Balloon Launch
Waco Tribune-Herald: Josh Ward, a senior academic consultant in the Casey Computer Center of Baylor’s Hankamer School of Business, used off-the-shelf consumer technology to explore the stratosphere and capture pictures of Earth and sky. He and a volunteer crew attached a foam box fitted with two GoPro cameras and a GPS device to a weather balloon and launched it in November near Gatesville, tracking it with his smartphone as it went into “near space” more than 20 miles up and later recovering more than two hours of footage. Ward said he plans to speak to school groups that supported the launch, hoping to inspire young people to chase after their dreams.
The Formal Side of Sales Training
Business Talk 1110 KTEK-AM: Kevin Price, host of The Price of Business on KTEK 1110 in Houston, interviews Andrea Dixon, Ph.D., holder of The Frank M. And Floy Smith Holloway Professorship in Marketing and executive director of Baylor University’s Center for Professional Selling and the Keller Center for Research in the Hankamer School of Business. Dixon gives a thorough overview of Baylor’s award-winning professional selling program. She highlights alumni success, internships and the unique features of the program.
Thanksgiving and Gratitude: The Science of Happier Holidays
The Wall Street Journal: During the holidays, it’s easy to get caught up in spending and materialism. But a Baylor University finds that materialistic people are less satisfied with life and suffer higher levels of anxiety, depression and substance abuse. Jo-Ann Tsang, Ph.D., associate professor of psychology and neuroscience in Baylor’s College of Arts & Sciences, surveyed 246 undergraduate students to measure their levels of materialism, life satisfaction and gratitude. Study co-author was James Roberts, Ph.D., holder of The Ben H. Williams Professorship in Marketing in Baylor’s Hankamer School of Business. The study was published in the journal Personality and Individual Differences.
Tap Your Portfolio With Taxes in Mind
Jewish World Review: Research by William Reichenstein, Ph.D., professor of finance and The Pat and Thomas R. Powers Chair in Investment Management in Baylor’s Hankamer School of Business, is referenced in this article written by Susan Garland, editor of Kiplinger’s Retirement Report magazine. Reichenstein’s research focuses on Social Security, financial planning, retirement investing and tax-based investment strategies.
The New Era of Marketing: Adaptive Customer Engagement
The Customer Edge: Jeff Tanner, Ph.D., professor of marketing in Baylor’s Hankamer School of Business, is quoted in this article addressing the “new era” in marketing, specifically, the move away from marketing campaigns and the focus on adaptive customer engagement. “If we’re going to listen, we want to do that so we know what the next thing is to say,” Tanner said. “And it’s not always, ‘Buy this!’ … It’s got to be that longer-term conversation that extends well beyond the transaction.”