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Browse Archives by Author: Jacob Christie

INSIDER: Conversations That Sell
[9/1/2013]
Jacob Christie, MBA
The information age was supposed to kill-off the role of the salesperson. Any potential buyer could go out and, with sufficient research, discover a solution that..

INSIDER: How Technology is Changing the Sales Environment
[3/1/2013]
Jacob Christie, MBA Candidate; Andrea Dixon, PhD; Curtis Schroeder, MBA Candidate; Mark Tarro, MBA Candidate; and Dennis Thé, MBA Candidate
In a recent issue of the Journal of Personal Selling and Sales Management, four scholars report on a research initiative involving sales practitioners in the United States and the..

INSIDER: Evolutionary Sales Success
[12/1/2012]
Jacob Christie, MBA Candidate
Have you ever wondered how Pandora processes your musical preferences and recommends other music you might like? Or how Amazon finds and suggests the exact..

INSIDER: Rules of Engagement - Focused Internet Marketing
[9/1/2012]
Jacob Christie, MBA Candidate
In his book 100MPH Marketing for Real Estate, author and real estate veteran, Mitch Ribak, details the formula for Internet marketing success in a no-frills approach that..


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