Personal Selling Is More Than a Transaction - It's A Cyclical Process (1 of 3)
Chuck Fifield, who teaches and coaches professional selling and marketing at Baylor, says that personal selling is more than a transaction - it's a cyclical process. Professor Fifield writes about his findings in the most recent Keller Research Report, published by the Hankamer School of Business at Baylor University. Today, he tells us the most important things those in personal selling should know.
Check out these findings and other research articles in the Keller Research Report.
Download the MP3 file: Personal Selling Is More Than a Transaction - It's A Cyclical Process (1 of 3)
